THE POWER OF A TITAN The HOYA HD nano Mk II CIR-PL is the best polarizer you can get for your lens. Equipped with a High Transparency HD Polarizing Film,...
THE BENEFIT OF THE HOYA HD MK II UV PROTECTION The HD Mk II UV is the ultimate protection for your front-lens element against scratches, dirt and bumps. The...
UX series particularly targets those entry class photographers who require filters with affordable price. "UX" in the series name stands for "User...
A SPARK INSIDE OF US Imagine spending a warm spring night with your friends around a campfire, going with your date to a festive illuminated park during a...
HOYA engineers have developed a new ANTISTATIC coating that acts like a force field around the filter to repel dust. Perfect for environments where dust is...
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