{"title":"Фотоапарати Sony a7 III и a7 IV + избран обектив Sony G на половин цена","description":null,"products":[{"product_id":"obiektiv-sony-fe-24-105mm-f4-g-oss","title":"Sony FE 24-105mm f4 G OSS","description":"\u003cp\u003e\u003cstrong\u003eA compact, lightweight comprehensive zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nFrom 24mm to 105mm and F4 aperture throughout the zoom this high-performance G Lens offers consistently high image quality. In addition to outstanding optical performance it features compact, lightweight design for portability and mobility befitting the E-mount system. Fast, precise AF and high reliability add to the broad utility of this fine zoom lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWide-range mid-telephoto zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nA wide 24-105mm zoom range with constant F4 easily handles subjects such as portraits, snapshots, landscapes, architecture, and more. This one lens will cover most shooting needs, minimizing the need to carry extra equipment.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOutstanding images at any focal length\u003c\/strong\u003e\u003cbr \/\u003e\r\nFour aspherical elements, two of which are high-precision AA (advanced aspherical) types, are used in an advanced optical design that effectively suppresses distortion while maintaining consistently high corner-to-corner resolution and image quality throughout the lens\u0026rsquo;s zoom range.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eED glass enhances resolution and colour\u003c\/strong\u003e\u003cbr \/\u003e\r\nThree ED (Extra-low Dispersion) glass elements strategically deployed in the lens\u0026rsquo;s optical path further enhance resolution by suppressing chromatic aberration. Excellent sharpness and natural color reproduction are maintained right out to the image edges.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eClarity and contrast in any light\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s original Nano AR Coating suppresses spurious reflections that can cause flare and ghosting in backlit and other challenging lighting situations, for consistently high contrast and clarity. Freedom from flare over a wide range of incident light angles provides greater framing and composing flexibility. (1. Nano AR Coating \/ 2.Glass \/ 3.Transmitted light)\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA one-lens solution for mobile, versatile shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nExcellent optical performance and a high zoom ratio are packed into a compact, lightweight only 663 grams (23.4 oz.). The compact lightweight design extend to E-mount bodies for outstanding system mobility and handling ease. This one high-performance lens lets you shoot a wide range of subjects and situations. A minimum focus distance of 0.38 meters (1.25ft.) and built-in optical image stabilization further enhance all-around versatility.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful blend of sharpness and bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to a circular aperture design, precise control of the lens\u0026rsquo;s spherical aberration shape contributes to the stunning balance between sharpness and luscious bokeh that is a hallmark of the G Lens brand.The ability to combine high resolution and smooth bokeh in creative imagery affords vast expressive potential.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConstant F4 and fast, precise, quiet AF are good for stills and movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nA bright constant F4 maximum aperture throughout the zoom range keeps the brightness even when focal length is changed. Sony\u0026rsquo;s Direct Drive SSM (DDSSM) AF drive system offers fast, precise, quiet focusing. And a precision optical design minimizes focus breathing. All of this makes the FE 24-105mm F4 G OSS an excellent choice for both stills and movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh reliability in harsh conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe overall design of this lens is dust and moisture resistant2 for extra protection and reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine coated front element\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe lens\u0026rsquo;s front element features a fluorine coating that helps to prevent dirt and fingerprints from sticking, and make it easier to wipe dirt and fingerprints away if they do become attached to the lens surface.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth, versatile operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nA focus hold button, manual focus ring, AF\/MF switch, and other controls provide versatile fingertip operation. The focus hold button can be customized via a body menu that allows a variety of functions to be assigned to the button to match the user\u0026rsquo;s needs.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFE 24-105 мм F4 G OSS Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584856252753,"sku":"SEL24105G.SYX","price":829.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/nmzSRPF0jf02hezxIc8WMWxPItd95kYn.jpg?v=1776797264"},{"product_id":"fotoaparat-sony-a7-iii","title":"Sony A7 III","description":"\u003cp style=\"text-align:center\"\u003e\u003cstrong\u003eGain control of expressive freedom\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith outstanding imaging capability and high-speed performance contained in a compact body, the \u0026alpha;7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/f114906e94db094376febe2c2f3abeeb.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBack-illuminated 24.2MP full-frame sensor\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe 35mm full-frame Exmor R\u0026trade; CMOS image sensor features 24.2-megapixel resolution, back illumination, and gapless on-chip lens design for extraordinary sensitivity and dynamic range. Two times faster data readout speed is achieved through copper wires and front-end LSI.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/7c925472c2740dde570c967eb3b00397.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEntirely enhanced image processing system\u003c\/strong\u003e\u003cbr \/\u003e\r\nA combination of new-generation image processing system and a new sensor achieves an up to 1.5-stop improvement in image quality. A wide ISO sensitivity range of up to ISO 51200 is standard, and approx. up to 15-stop dynamic range at low sensitivity settings is realised. Upgraded Detail Reproduction and Area-specific Noise Reduction join to suppress noise and maintain a sense of high overall resolution. Colour reproduction, especially of skin and nature scenes, has also been dramatically improved. The \u0026alpha;7 III also supports 14-bit RAW output even during silent shooting\/continuous shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/db6a71e6b4d69583379b1cbe706009c4.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWider, faster, more steadfast AF performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn evolved image processing system and \u0026alpha;9 camera AF algorithms optimised for the \u0026alpha;7 III improve AF speed, precision, and tracking performance. 693 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. AF speed improved by up to twice and more precise AF tracking performance let you capture and maintain focus on a quickly moving subject in unpredictable motion. The \u0026alpha;7 III also autofocuses reliably down to EV-3 brightness.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/218f43b6042a6563991df09ecdf1c415.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFocal-plane phase-detection AF supports A-mount lenses\u003c\/strong\u003e\u003cbr \/\u003e\r\nPhase-detection AF can operate even when an A-mount lens is mounted to the \u0026alpha;7 III via an LA-EA3 adaptor. The 693-point focal-plane phase-detection AF system provides wide-area coverage, fast response, and high-performance tracking.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/ef21e6b510278718f3269cb5873fbaa5.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF-ON button and multi-selector\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe new AF-ON button activates autofocus without any half-press-shutter-button focus sequence, so you can concentrate better on exactly when to release the shutter and capture the moment instantly. A multi-selector lets you shift the point of focus quickly and efficiently. You can select and shift the point of focus intuitively, so you won\u0026rsquo;t miss great chances to shoot moving subjects.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/81d28a21c7133dbd8397227ecc164a17.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEye AF now supporting AF-C\u003c\/strong\u003e\u003cbr \/\u003e\r\nEye AF newly supports AF-C mode with greater precision that dramatically enhances portrait shooting, plus higher AF speed that makes it easier to shoot a portrait of a moving subject, even if the subject looks down and away from the camera, or is backlit with face in partial darkness. The \u0026alpha;7 III supports Eye AF for A-mount lenses mounted via an adaptor.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/f94bcf834f72e715dbd28d33006b62f3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eComprehensive AF convenience\u003c\/strong\u003e\u003cbr \/\u003e\r\nAF tracking sensitivity when shooting stills is adjustable in five steps for subjects that move outside of the focus area. Autofocus areas and points remain the same or change when switching between horizontal and vertical orientations, depending on the shooting situation. AF area registration allows frequently used focus point settings to be memorised and assigned to custom buttons for fast, convenient recall at a touch whenever needed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/2305fc8396a017f033a6599e758d7b29.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEnhanced operability for continuous shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nImages captured in continuous shooting mode can be displayed as a group, and such groups can be deleted or protected in one quick operation. Furthermore, with higher burst capacity and UHS-II media compatibility, the camera significantly streamlines the operation of writing data to memory cards. The Fn button and menu button can be operated to change settings immediately after continuous shooting, while data writing is in progress.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/73c5563e1a1bf0da25e3e467cafb11bd.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eUp to 10 fps with AF\/AE tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith new shutter charge unit and image processing system refinements, the \u0026alpha;7 III can shoot continuously at up to 10 fps with AF\/AE tracking (up to 8 fps with minimal display lag in live-view continuous shooting mode) for easy, stable shooting of even intensely active subjects. Up to approximately 177 JPEG images (standard) in full resolution, 89 compressed RAW images, or 40 uncompressed RAW images can be captured in one continuous burst. An electronic shutter allows silent, vibration-free shooting of wildlife and other sensitive situations when even slight noise can mean missing an ideal shot.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/86042b17c201f28e800ef4692554b7e8.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAnti-flicker shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nFlicker from fluorescent and other artificial lighting is automatically detected and shutter action is timed to minimise the flicker\u0026rsquo;s effect on still images. This suppresses exposure and colour anomalies at the top and bottom of images shot at high shutter speeds, as well as exposure and colour inconsistency between continuous shots, so you can take images indoors with more confidence.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVersatile movie recording functions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 III provides a wide array of functions to facilitate workflows of professional videographers, including clean HDMI output, time code \/ user bits (TC\/UB), rec. control, marker display\/setting, zebra function, Slow and Quick Motion, simultaneous proxy movie recording, extraction and separate storage of a still from a movie, and Gamma Display Assist function, among others.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/82d2fe36b2c49dbd3ab6cf3c4089f2b5.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSupports a wide range of needs in HDR movie production\u003c\/strong\u003e\u003cbr \/\u003e\r\nSupporting a wide range of HDR movie production needs, the \u0026alpha;7 III offers S-Log3 as well as S-Log2 gamma curves, for great flexibility to fine-tune images as desired through colour grading operation in post-production [1], and a new HLG (Hybrid Log-Gamma) picture profile for instant HDR workflow. However, colour grading is not required to enjoy instant playback of high-quality, true-to-life images [2] with no blocked shadows or blown highlights on an HDR (HLG) compatible TV.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/cb9fdd281b6b4d149f8d34b411d40795.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eClear, natural, realistic 4K movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nHigh-resolution full-frame 4K movies with full-pixel readout without pixel binning that condenses approximately 2.4 times the amount of data required for 4K movies (QFHD: 3840 x 2160) results in minimal moir\u0026eacute; and jaggies. Advanced image processing makes it possible to record full-frame 4K movies with outstanding image quality in the mid-to-high ISO range, so you make the most of the 4K movie format\u0026rsquo;s unique potential in every shot. Super 35mm can also be selected, instead of full-frame mode, as needed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/e9bab7d5090ee373721a3cb75dc28b4f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRating function convenient for on-location sorting\u003c\/strong\u003e\u003cbr \/\u003e\r\nRatings from 1 to 5 stars can be applied to still images and maintained as the images are imported into PlayMemories Home or the new Imaging Edge software suite from Sony running on a PC. This function and a protect function to prevent accidental image deletion can each be assigned to a custom button (C3 by default for protect). Ratings and protection can be applied via review playback display and continuous groups can be reviewed, protected, and deleted while you\u0026rsquo;re on location or traveling.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/933c7a62eb618e62f90d41279640799d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMy Menu and new menu interface\u003c\/strong\u003e\u003cbr \/\u003e\r\nMy Menu lets you register and arrange up to 30 menu items in order of frequency of use for instant recall, and unused items can be erased, as needed. A custom menu can be created to suit particular shooting needs. The \u0026alpha;7 III has primary menus reorganised for easier searching, with group names and page numbers at the top of the displays.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/2ea2471744f8e36d04fa67b98b0ca3a7.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImproved Fast Hybrid AF for movie recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn efficient combination of focal-plane phase-detection AF and contrast-detection AF accurately locks onto even fast-moving subjects, then tracks them smoothly during movie recording. AF coverage for movies extends across an area almost as wide as the AF coverage area for still images, so once the high-density AF system locks onto a movie subject, the camera continues to track it steadily and tenaciously. Three AF drive speed settings give you freedom to use slow focus effects when shooting movie scenes.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/ebbae446fcc64aa90251663808f16f9b.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eTouch screen LCD for easy instant focus operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 3.0-type 922K-dot LCD screen offers touch screen operation and bright, clear, finely detailed views even outdoors. Use Touch Focus to focus instantly on a point that you touch on the screen and Touch Pad to drag the focus frame with a fingertip on the LCD as you monitor the shot through the viewfinder. This LCD tilts up by as much as 107\u0026deg;, and down by as much as 41\u0026deg; for flexible, convenient camera holding and shot monitoring.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/70c5a01a5b749985d78baaadfa536f42.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePromptly changeable customisation\u003c\/strong\u003e\u003cbr \/\u003e\r\nCamera setups can be registered (up to two in the camera and four on a memory card) for quick access via mode dial. Up to 81 functions can be assigned to 11 custom keys, and even sets of customised functions can be assigned for stills, movies, and playback. Recall Custom Setting During Hold function is convenient for temporary recall of shooting settings assigned to custom buttons while such a button is held.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/3403b1f33be94ab7e09b74aa324d8701.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh-resolution, high-contrast XGA OLED Tru-Finder\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nProviding high resolution and contrast, plus the excellent gradation and colour reproduction that are advantages of OLED viewfinders, this approximately 2359K-dot XGA OLED Tru-Finder faithfully depicts images with clear corner-to-corner visibility. Magnification is 0.78x (approx. 38.5\u0026deg; diagonal FOV). ZEISS T* coating greatly reduces obtrusive lens reflection on the ocular lens. Startup is approximately 40% faster than with the \u0026alpha;7 II when the camera is switched on. Furthermore, view mode can be set to \u0026ldquo;High\u0026rdquo; to provide finer and more natural details by taking maximum advantage of the data read from the 24.2 effective megapixel sensor.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/8779737b626bba0d45f5c3cf275065bc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLocation Information Link via Bluetooth\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe camera can be paired with PlayMemories Mobile app installed on a compatible mobile phone or tablet device to acquire location data, record it on still images, and correct camera date\/time and location settings. PlayMemories Home application can be used on a personal computer to organise imported still images on a map.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/23a32d681dcac245a43cd0ecc4845914.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIn-body 5-axis image stabilisation with 5.0-stop shutter speed advantage\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis comprehensive system compensates for five types of camera shake that tend to blur images: pitch\/yaw shake when shooting at longer focal lengths; X\/Y shake in close-up (including macro) shooting; and roll shake when recording stills at night and movies. It effectively achieves 5.0-stop-faster shutter speed, so the \u0026alpha;7 III can take full advantage of its high-quality imaging capability and live-view image performance. Furthermore, it functions with A-mount lenses attached via mount adaptor, as well as E-mount lenses.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/53f3fb4c49dcf88a9647c46b320d1ade.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth PC tethering via USB 3.1 Gen 1 port\u003c\/strong\u003e\u003cbr \/\u003e\r\nA USB Type-C\u0026trade; port supporting fast USB 3.1 Gen 1 facilitates high-speed PC Remote transfer of large RAW data files, so you can quickly review images on a PC and continue shooting without delay. Also, a setting to transfer only JPEG files to PC lets you check images via PC even more quickly after continuous shooting because the camera doesn\u0026rsquo;t have to send big volumes of RAW data.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/8a5c141ee6b2e24402597795c0c49d91.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDual slots with UHS-II compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis camera provides two media slots for SD card (UHS-II-compatible for fast data writing) and SD card\/Memory Stick, respectively. Two cards in the slots can be used to simultaneously record or relay record data; separate RAW data from JPEG data, or stills from movies; and copy data from one card to the other. The memory card cover is lockable to prevent it from being opened unintentionally.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/9bc683c4026b0172b45c4f781d692dd0.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLonger battery life to shoot for more professional lengths\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor extended periods of confident shooting, the NP-FZ100 battery has approximately 2.2 times the capacity of a NP-FW50 battery that allows shooting of up to approximately 710 photos32 with one full charge and an optional VG-C3EM Vertical Grip can hold two batteries. USB Type-C\u0026trade; and Multi\/Micro USB ports allow external mobile batteries to power the camera for extended recording. Even more conveniently, accessories such as a remote control unit can be used via Multi\/Micro USB port while power is supplied via USB Type-C\u0026trade; port. BC-QZ1 optional battery charger allows quicker charging than charging via USB.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/28cf5ae53808af0bc88500c3e74b46fe.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHighly durable and operable in tough conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 III functions reliably in challenging environments. Its body is fortified by lightweight, high-rigidity magnesium alloy top cover, front cover, and internal frame. The number of lens mount screws has been increased to six for enhanced durability. Major buttons and dials are sealed. Sealing is provided throughout the body to minimise entry of dust and moisture.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/11f773450a42deb0dcc376ad53edbbc6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOne-touch remote \u0026amp; One-touch sharing\u003c\/strong\u003e\u003cbr \/\u003e\r\nOne-touch remote can turn a smartphone or tablet into a viewfinder\/remote control. One-touch sharing transfers photos\/videos to your device for SNS sharing. Just install a PlayMemories Mobile app via Wi-Fi to your NFC-enabled Android device, and then touch the device to the camera to connect them. If you don\u0026rsquo;t have NFC, use QR code compatibility to pair the devices.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/3ed4a49524b6e1f920636fe0860a814d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNew Imaging Edge software suite from Sony\u003c\/strong\u003e\u003cbr \/\u003e\r\nImaging Edge software suite can maximise image quality, improve production efficiency and help you finely adjust RAW-based images. Use its \u0026ldquo;Remote\u0026rdquo; to remotely control shooting while monitoring scenes via live-view PC screen; \u0026ldquo;Edit\u0026rdquo; to develop RAW data into high-quality photos; and \u0026ldquo;Viewer\u0026rdquo; to view, rate and select photos from a list of shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWhat\u0026#39;s in the box\u003c\/strong\u003e:\u003cbr \/\u003e\r\n\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m3-body-kit\"\u003eILCE-7M3\u003c\/a\u003e, AC Adaptor AC-UUE12, Accessory shoe cap, Body cap, Eyepiece cup, Micro USB cable, Rechargeable Battery NP-FZ100, Shoulder strap\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m3-body-kit\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003eSpecifications:\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584857366865,"sku":"ILCE7M3B.CEC","price":1199.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/x7o7CVFk8ypssIS5BTtOCZMsoxL46MCD.jpg?v=1776791251"},{"product_id":"fotoaparat-sony-a7-iii-obiektiv-sony-fe-28-70mm-f3-5-5-6-oss","title":"Sony A7 III + FE 28-70mm f3.5-5.6 OSS II","description":"\u003cp style=\"text-align:center\"\u003e\u003cstrong\u003eGain control of expressive freedom\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith outstanding imaging capability and high-speed performance contained in a compact body, the \u0026alpha;7 III gives you the power, precision and flexibility to capture once-in-a-lifetime moments just as you like.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/f114906e94db094376febe2c2f3abeeb.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBack-illuminated 24.2MP full-frame sensor\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe 35mm full-frame Exmor R\u0026trade; CMOS image sensor features 24.2-megapixel resolution, back illumination, and gapless on-chip lens design for extraordinary sensitivity and dynamic range. Two times faster data readout speed is achieved through copper wires and front-end LSI.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/7c925472c2740dde570c967eb3b00397.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEntirely enhanced image processing system\u003c\/strong\u003e\u003cbr \/\u003e\r\nA combination of new-generation image processing system and a new sensor achieves an up to 1.5-stop improvement in image quality. A wide ISO sensitivity range of up to ISO 51200 is standard, and approx. up to 15-stop dynamic range at low sensitivity settings is realised. Upgraded Detail Reproduction and Area-specific Noise Reduction join to suppress noise and maintain a sense of high overall resolution. Colour reproduction, especially of skin and nature scenes, has also been dramatically improved. The \u0026alpha;7 III also supports 14-bit RAW output even during silent shooting\/continuous shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/db6a71e6b4d69583379b1cbe706009c4.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWider, faster, more steadfast AF performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn evolved image processing system and \u0026alpha;9 camera AF algorithms optimised for the \u0026alpha;7 III improve AF speed, precision, and tracking performance. 693 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. AF speed improved by up to twice and more precise AF tracking performance let you capture and maintain focus on a quickly moving subject in unpredictable motion. The \u0026alpha;7 III also autofocuses reliably down to EV-3 brightness.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/218f43b6042a6563991df09ecdf1c415.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFocal-plane phase-detection AF supports A-mount lenses\u003c\/strong\u003e\u003cbr \/\u003e\r\nPhase-detection AF can operate even when an A-mount lens is mounted to the \u0026alpha;7 III via an LA-EA3 adaptor. The 693-point focal-plane phase-detection AF system provides wide-area coverage, fast response, and high-performance tracking.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/ef21e6b510278718f3269cb5873fbaa5.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF-ON button and multi-selector\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe new AF-ON button activates autofocus without any half-press-shutter-button focus sequence, so you can concentrate better on exactly when to release the shutter and capture the moment instantly. A multi-selector lets you shift the point of focus quickly and efficiently. You can select and shift the point of focus intuitively, so you won\u0026rsquo;t miss great chances to shoot moving subjects.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/81d28a21c7133dbd8397227ecc164a17.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEye AF now supporting AF-C\u003c\/strong\u003e\u003cbr \/\u003e\r\nEye AF newly supports AF-C mode with greater precision that dramatically enhances portrait shooting, plus higher AF speed that makes it easier to shoot a portrait of a moving subject, even if the subject looks down and away from the camera, or is backlit with face in partial darkness. The \u0026alpha;7 III supports Eye AF for A-mount lenses mounted via an adaptor.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/f94bcf834f72e715dbd28d33006b62f3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompre\u003c\/strong\u003e\u003cstrong\u003ehensive AF convenience\u003c\/strong\u003e\u003cbr \/\u003e\r\nAF tracking sensitivity when shooting stills is adjustable in five steps for subjects that move outside of the focus area. Autofocus areas and points remain the same or change when switching between horizontal and vertical orientations, depending on the shooting situation. AF area registration allows frequently used focus point settings to be memorised and assigned to custom buttons for fast, convenient recall at a touch whenever needed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/2305fc8396a017f033a6599e758d7b29.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEnhanced operability for continuous shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nImages captured in continuous shooting mode can be displayed as a group, and such groups can be deleted or protected in one quick operation. Furthermore, with higher burst capacity and UHS-II media compatibility, the camera significantly streamlines the operation of writing data to memory cards. The Fn button and menu button can be operated to change settings immediately after continuous shooting, while data writing is in progress.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/73c5563e1a1bf0da25e3e467cafb11bd.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eUp to 10 fps with AF\/AE tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith new shutter charge unit and image processing system refinements, the \u0026alpha;7 III can shoot continuously at up to 10 fps with AF\/AE tracking (up to 8 fps with minimal display lag in live-view continuous shooting mode) for easy, stable shooting of even intensely active subjects. Up to approximately 177 JPEG images (standard) in full resolution, 89 compressed RAW images, or 40 uncompressed RAW images can be captured in one continuous burst. An electronic shutter allows silent, vibration-free shooting of wildlife and other sensitive situations when even slight noise can mean missing an ideal shot.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/86042b17c201f28e800ef4692554b7e8.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAnti-flicker shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nFlicker from fluorescent and other artificial lighting is automatically detected and shutter action is timed to minimise the flicker\u0026rsquo;s effect on still images. This suppresses exposure and colour anomalies at the top and bottom of images shot at high shutter speeds, as well as exposure and colour inconsistency between continuous shots, so you can take images indoors with more confidence.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVersatile movie recording functions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 III provides a wide array of functions to facilitate workflows of professional videographers, including clean HDMI output, time code \/ user bits (TC\/UB), rec. control, marker display\/setting, zebra function, Slow and Quick Motion, simultaneous proxy movie recording, extraction and separate storage of a still from a movie, and Gamma Display Assist function, among others.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/82d2fe36b2c49dbd3ab6cf3c4089f2b5.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSupports a wide range of needs in HDR movie production\u003c\/strong\u003e\u003cbr \/\u003e\r\nSupporting a wide range of HDR movie production needs, the \u0026alpha;7 III offers S-Log3 as well as S-Log2 gamma curves, for great flexibility to fine-tune images as desired through colour grading operation in post-production [1], and a new HLG (Hybrid Log-Gamma) picture profile for instant HDR workflow. However, colour grading is not required to enjoy instant playback of high-quality, true-to-life images [2] with no blocked shadows or blown highlights on an HDR (HLG) compatible TV.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/cb9fdd281b6b4d149f8d34b411d40795.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eClear, natural, realistic 4K movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nHigh-resolution full-frame 4K movies with full-pixel readout without pixel binning that condenses approximately 2.4 times the amount of data required for 4K movies (QFHD: 3840 x 2160) results in minimal moir\u0026eacute; and jaggies. Advanced image processing makes it possible to record full-frame 4K movies with outstanding image quality in the mid-to-high ISO range, so you make the most of the 4K movie format\u0026rsquo;s unique potential in every shot. Super 35mm can also be selected, instead of full-frame mode, as needed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/e9bab7d5090ee373721a3cb75dc28b4f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRating function convenient for on-location sorting\u003c\/strong\u003e\u003cbr \/\u003e\r\nRatings from 1 to 5 stars can be applied to still images and maintained as the images are imported into PlayMemories Home or the new Imaging Edge software suite from Sony running on a PC. This function and a protect function to prevent accidental image deletion can each be assigned to a custom button (C3 by default for protect). Ratings and protection can be applied via review playback display and continuous groups can be reviewed, protected, and deleted while you\u0026rsquo;re on location or traveling.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/933c7a62eb618e62f90d41279640799d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMy Menu and new menu interface\u003c\/strong\u003e\u003cbr \/\u003e\r\nMy Menu lets you register and arrange up to 30 menu items in order of frequency of use for instant recall, and unused items can be erased, as needed. A custom menu can be created to suit particular shooting needs. The \u0026alpha;7 III has primary menus reorganised for easier searching, with group names and page numbers at the top of the displays.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/2ea2471744f8e36d04fa67b98b0ca3a7.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImproved Fast Hybrid AF for movie recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn efficient combination of focal-plane phase-detection AF and contrast-detection AF accurately locks onto even fast-moving subjects, then tracks them smoothly during movie recording. AF coverage for movies extends across an area almost as wide as the AF coverage area for still images, so once the high-density AF system locks onto a movie subject, the camera continues to track it steadily and tenaciously. Three AF drive speed settings give you freedom to use slow focus effects when shooting movie scenes.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/ebbae446fcc64aa90251663808f16f9b.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eTouch screen LCD for easy instant focus operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 3.0-type 922K-dot LCD screen offers touch screen operation and bright, clear, finely detailed views even outdoors. Use Touch Focus to focus instantly on a point that you touch on the screen and Touch Pad to drag the focus frame with a fingertip on the LCD as you monitor the shot through the viewfinder. This LCD tilts up by as much as 107\u0026deg;, and down by as much as 41\u0026deg; for flexible, convenient camera holding and shot monitoring.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/70c5a01a5b749985d78baaadfa536f42.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePromptly changeable customisation\u003c\/strong\u003e\u003cbr \/\u003e\r\nCamera setups can be registered (up to two in the camera and four on a memory card) for quick access via mode dial. Up to 81 functions can be assigned to 11 custom keys, and even sets of customised functions can be assigned for stills, movies, and playback. Recall Custom Setting During Hold function is convenient for temporary recall of shooting settings assigned to custom buttons while such a button is held.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/3403b1f33be94ab7e09b74aa324d8701.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh-resolution, high-contrast XGA OLED Tru-Finder\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nProviding high resolution and contrast, plus the excellent gradation and colour reproduction that are advantages of OLED viewfinders, this approximately 2359K-dot XGA OLED Tru-Finder faithfully depicts images with clear corner-to-corner visibility. Magnification is 0.78x (approx. 38.5\u0026deg; diagonal FOV). ZEISS T* coating greatly reduces obtrusive lens reflection on the ocular lens. Startup is approximately 40% faster than with the \u0026alpha;7 II when the camera is switched on. Furthermore, view mode can be set to \u0026ldquo;High\u0026rdquo; to provide finer and more natural details by taking maximum advantage of the data read from the 24.2 effective megapixel sensor.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/8779737b626bba0d45f5c3cf275065bc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLocation Information Link via Bluetooth\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe camera can be paired with PlayMemories Mobile app installed on a compatible mobile phone or tablet device to acquire location data, record it on still images, and correct camera date\/time and location settings. PlayMemories Home application can be used on a personal computer to organise imported still images on a map.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/23a32d681dcac245a43cd0ecc4845914.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIn-body 5-axis image stabilisation with 5.0-stop shutter speed advantage\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis comprehensive system compensates for five types of camera shake that tend to blur images: pitch\/yaw shake when shooting at longer focal lengths; X\/Y shake in close-up (including macro) shooting; and roll shake when recording stills at night and movies. It effectively achieves 5.0-stop-faster shutter speed, so the \u0026alpha;7 III can take full advantage of its high-quality imaging capability and live-view image performance. Furthermore, it functions with A-mount lenses attached via mount adaptor, as well as E-mount lenses.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/53f3fb4c49dcf88a9647c46b320d1ade.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth PC tethering via USB 3.1 Gen 1 port\u003c\/strong\u003e\u003cbr \/\u003e\r\nA USB Type-C\u0026trade; port supporting fast USB 3.1 Gen 1 facilitates high-speed PC Remote transfer of large RAW data files, so you can quickly review images on a PC and continue shooting without delay. Also, a setting to transfer only JPEG files to PC lets you check images via PC even more quickly after continuous shooting because the camera doesn\u0026rsquo;t have to send big volumes of RAW data.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/8a5c141ee6b2e24402597795c0c49d91.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDua\u003c\/strong\u003e\u003cstrong\u003el slots with UHS-II compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis camera provides two media slots for SD card (UHS-II-compatible for fast data writing) and SD card\/Memory Stick, respectively. Two cards in the slots can be used to simultaneously record or relay record data; separate RAW data from JPEG data, or stills from movies; and copy data from one card to the other. The memory card cover is lockable to prevent it from being opened unintentionally.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/9bc683c4026b0172b45c4f781d692dd0.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLonger battery life to shoot for more professional lengths\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor extended periods of confident shooting, the NP-FZ100 battery has approximately 2.2 times the capacity of a NP-FW50 battery that allows shooting of up to approximately 710 photos32 with one full charge and an optional VG-C3EM Vertical Grip can hold two batteries. USB Type-C\u0026trade; and Multi\/Micro USB ports allow external mobile batteries to power the camera for extended recording. Even more conveniently, accessories such as a remote control unit can be used via Multi\/Micro USB port while power is supplied via USB Type-C\u0026trade; port. BC-QZ1 optional battery charger allows quicker charging than charging via USB.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/28cf5ae53808af0bc88500c3e74b46fe.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHighly durable and operable in tough conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 III functions reliably in challenging environments. Its body is fortified by lightweight, high-rigidity magnesium alloy top cover, front cover, and internal frame. The number of lens mount screws has been increased to six for enhanced durability. Major buttons and dials are sealed. Sealing is provided throughout the body to minimise entry of dust and moisture.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/11f773450a42deb0dcc376ad53edbbc6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOne-touch remote \u0026amp; One-touch sharing\u003c\/strong\u003e\u003cbr \/\u003e\r\nOne-touch remote can turn a smartphone or tablet into a viewfinder\/remote control. One-touch sharing transfers photos\/videos to your device for SNS sharing. Just install a PlayMemories Mobile app via Wi-Fi to your NFC-enabled Android device, and then touch the device to the camera to connect them. If you don\u0026rsquo;t have NFC, use QR code compatibility to pair the devices.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/ILCE7M3\/3ed4a49524b6e1f920636fe0860a814d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNew Imaging Edge software suite from Sony\u003c\/strong\u003e\u003cbr \/\u003e\r\nImaging Edge software suite can maximise image quality, improve production efficiency and help you finely adjust RAW-based images. Use its \u0026ldquo;Remote\u0026rdquo; to remotely control shooting while monitoring scenes via live-view PC screen; \u0026ldquo;Edit\u0026rdquo; to develop RAW data into high-quality photos; and \u0026ldquo;Viewer\u0026rdquo; to view, rate and select photos from a list of shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWhat\u0026#39;s in the box\u003c\/strong\u003e:\u003cbr \/\u003e\r\n\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m3-body-kit\"\u003eILCE-7M3\u003c\/a\u003e, AC Adaptor AC-UUE12, \u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/sel2870\"\u003eSEL2870\u003c\/a\u003e, Accessory shoe cap, Body cap, Eyepiece cup, Micro USB cable, Rechargeable Battery NP-FZ100, Shoulder strap\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m3-body-kit\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003eSpecifications:\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584857629009,"sku":"ILCE7M3MB.CEC","price":1399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/4WkRsIhnxErDE3cBPxDJARZF4rzbGLwH.jpg?v=1776791257"},{"product_id":"obiektiv-sony-fe-pz-28-135mm-f4-g-oss","title":"Sony FE PZ 28-135mm f4 G OSS","description":"\u003cp\u003e\u003cstrong\u003eFull Frame G Lens for pro moviemaking\u003c\/strong\u003e\u003cbr \/\u003e\r\nInheriting technology from Sony professional equipment, this lens boasts a precision optical design that supports 4K as well as upcoming high-resolution formats with minimum breathing and image shift. Three control rings offer manual control for demanding large format production, and the first SSM drive in a lens designed for movies contributes to quiet powered zoom.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE PZ 28-135mm F4 G OSS\" class=\"iq-img\" id=\"img_62c375cd02b389c443221d679b0396f4\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/62c375cd02b389c443221d679b0396f4?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA full frame lens for serious moviemaking\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis powered zoom lens has been created to satisfy professional optical and operational requirements for high-quality movie imagery, including 4K and future formats, when matched with a high-performance 35mm full frame format camera or Super 35 format camcorder. Focus breathing, image shift, and all types of aberration have been minimized. (Super 35 format camcorder Sony PXW-FS7 with SELP28135G shown above.)\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE PZ 28-135mm F4 G OSS\" class=\"iq-img\" id=\"img_1f75089a0a02e1b26362b1c3300b86e0\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/1f75089a0a02e1b26362b1c3300b86e0?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth Motion Optics satisfy pro needs\u003c\/strong\u003e\u003cbr \/\u003e\r\nSMO (Smooth Motion Optics) is a Sony optical design concept for large-aperture interchangeable lenses that is specifically aimed at achieving the highest possible image quality and resolution for motion images. SMO design addresses three main issues that are critical for moviemaking: focus breathing, focus shifts that can occur while zooming, and lateral movement of the optical axis while zooming.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE PZ 28-135mm F4 G OSS\" class=\"iq-img\" id=\"img_0382e7c8d38cca1082708903e40bff1b\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/0382e7c8d38cca1082708903e40bff1b?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth, quiet powered zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe world\u0026rsquo;s first SSM (Super Sonic wave Motor) drive in a lens designed for moviemaking achieves exceptionally smooth, quiet zoom. Iris operation is smooth and quiet too. Independent control rings for zoom, focus, and iris are provided. Zoom speed can be precisely controlled over a wide range, with zoom rotation direction reversal capability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE PZ 28-135mm F4 G OSS\" class=\"iq-img\" id=\"img_df1acff8fd12ba2ab86397154bdb1a61\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/df1acff8fd12ba2ab86397154bdb1a61?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable and easy in any conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nReliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE PZ 28-135mm F4 G OSS\" class=\"iq-img\" id=\"img_f544061a92e80945880e0f8a8d8d7f6c\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/f544061a92e80945880e0f8a8d8d7f6c?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmall and light for better handling\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony \u0026alpha; mount lenses are notably compact and lightweight, painstakingly designed to match the widest possible range of \u0026alpha; mount bodies in both form and function. Compact dimensions and reduced weight are an advantage in shooting situations that demand maximum mobility.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFE PZ 28\u0026ndash;135 mm F4 G OSS Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Снимка на FE PZ 28-135 мм F4 G OSS\" class=\"iq-img pd-image\" id=\"img_915ebf86e905817b72a8a101a37e6aae\" src=\"https:\/\/sonyglobal.scene7.com\/is\/image\/gwtprod\/915ebf86e905817b72a8a101a37e6aae?fmt=png-alpha\u0026amp;wid=300\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584857891153,"sku":"SELP28135G.SYX","price":2449.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/svjBeh9GMKn6Qkeo59kKinjVS7FJ5fRx.jpg?v=1776797336"},{"product_id":"obiektiv-sony-fe-12-24mm-f4-g","title":"Sony FE 12-24mm f4 G","description":"\u003cp\u003e\u003cstrong\u003eUltra Wide for Dynamic Spatial Expression\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis compact 12-24mm ultra wide-angle zoom lens features the shortest focal lengths available in any full-frame E-mount lens, with stunning corner-to-corner G Lens resolution at all apertures. It is an excellent choice for dynamic landscape and architecture photography. Outstanding mobility and quiet, fast, precise autofocus make it ideal for shooting movies as well as stills.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_faa3c5e26a9cd19ac920784aa5b29dec\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/faa3c5e26a9cd19ac920784aa5b29dec?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh resolution at ultra wide angles\u003c\/strong\u003e\u003cbr \/\u003e\r\nCovering the widest range available in any full-frame E-mount lens, the FE 12-24mm F4 G zoom offers unprecedented expressive potential for landscapes, cityscapes, architecture, and other expansive subjects. Refined ultra wide-angle optics capture sweeping scenes with dynamic perspectives plus outstanding resolution and clarity.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_189ffea59df1100de8fcd3774fcdae41\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/189ffea59df1100de8fcd3774fcdae41?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent corner-to-corner resolution\u003c\/strong\u003e\u003cbr \/\u003e\r\nFour aspherical elements in an innovative optical design effectively suppress optical aberrations that can be problematic in wide-angle lenses. This remarkable lens achieves excellent resolution that is fully consistent with the G Lens concept throughout its zoom range.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_cd7bae9b74c412bd6079e49fb1077ba3\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/cd7bae9b74c412bd6079e49fb1077ba3?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuper ED glass improves resolution and contrast\u003c\/strong\u003e\u003cbr \/\u003e\r\nOne Super ED (Extra-low Dispersion) glass element and three ED glass elements are strategically deployed to minimize chromatic aberration. Effective reduction of chromatic aberration contributes to improved sharpness and clarity throughout the image area.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_ff228404a17f08de8a8d95fe34a7eb71\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/ff228404a17f08de8a8d95fe34a7eb71?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast, quiet AF for stills and movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nWhile autofocus speed and precision are essential to quickly capture and reliably track the subject, quiet operation is a must for movie recording. This lens features an advanced inner-focus mechanism driven by Sony\u0026rsquo;s Direct Drive SSM (DDSSM) system for fast, accurate AF lock-on as well as smooth, quiet operation.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_e8da0b6525f90820e11d48fc9d2936e0\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/e8da0b6525f90820e11d48fc9d2936e0?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eClarity and contrast in any light\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s original Nano AR Coating suppresses spurious reflections that can cause flare and ghosting in backlit and other challenging lighting situations, for consistently high contrast and clarity. Freedom from flare over a wide range of incident light angles provides greater framing and composing flexibility. (1. Nano AR Coating \/ 2.Glass \/ 3.Transmitted light)\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_d29b0e6a04398534c4fd5ec2e310405d\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d29b0e6a04398534c4fd5ec2e310405d?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, lightweight, and mobile\u003c\/strong\u003e\u003cbr \/\u003e\r\nA refined optical design significantly reduces the overall length of the lens barrel as well as the diameter of the front element size while maintaining the highest possible optical performance at all focal lengths and aperture settings. Compact dimensions and low 565-grams (20 oz.) weight make this lens ideal wherever portability and mobility are required.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAdvantages for movie recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith a constant F4 maximum aperture throughout the zoom range this lens makes it possible to achieve consistent exposure. Advanced AF with outstanding speed and precision contributes to reliable subject tracking at wide angles for impressive movie perspectives.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth, versatile operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nA customisable focus hold button that can be assigned other functions adds an extra margin fingertip control, and an AF\/MF switch sets the lens\u0026rsquo;s operating mode to suit the situation. Manual mode focusing is fast and responsive with almost unnoticeable lag.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh reliability in harsh conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe overall design of this lens is dust and moisture resistant for extra protection and reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 12-24mm F4 G\" class=\"iq-img\" id=\"img_673115188d75d7bd81fb3bbaa1ab1a6d\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/673115188d75d7bd81fb3bbaa1ab1a6d?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIntegrated lens hood\u003c\/strong\u003e\u003cbr \/\u003e\r\nA built-in lens hood effectively blocks incident light that might cause flare and ghosting, maintaining optimum clarity and contrast even at the lens\u0026rsquo;s widest angles. The supplied lens cap slips right over the built-in hood.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cbr \/\u003e\r\n\u003cstrong\u003eSony FE 12-24mm F4 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Снимка на FE 12-24mm F4 G\" class=\"iq-img pd-image\" id=\"img_add2d16d2276ec1dddfd4948d5026e75\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/add2d16d2276ec1dddfd4948d5026e75?fmt=png-alpha\u0026amp;wid=240\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584865296721,"sku":"SEL1224G.SYX","price":1839.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/aDmORnvdW85DhyHB2SAZCJ6LbyXLBjpx.jpg?v=1776797246"},{"product_id":"obiektiv-sony-fe-70-300mm-f4-5-5-6-g-oss","title":"Sony FE 70-300mm f4.5-5.6 G OSS","description":"\u003cp\u003e\u003cstrong\u003eHigh-resolution 70mm to 300mm E-mount zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe first full-frame 70-300mm E-mount zoom offers outstanding image-wide resolution. It also lets you get close for stunning close-ups and details with 0.9-meter minimum focus. Built-in Optical SteadyShot image stabilisation effectively counters camera shake from close focus to telephoto, while an advanced linear actuator ensures fast, precise autofocus. It is dust and moisture resistant too.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_438476221e2424029dda62ef9c1af1c9\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/438476221e2424029dda62ef9c1af1c9?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExtended 70-300mm range in an FE zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe first E-mount zoom to cover a 70mm to 300mm range is a versatile image-making tool that can handle a wide range of subjects, from portraits and scenery to sports and nature. On an APS-C the telephoto end of the range provides a 450mm equivalent focal length for serious super-telephoto photography.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_884f95ca9749f531b5813d79eee98a9a\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/884f95ca9749f531b5813d79eee98a9a?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh resolution at any focal length\u003c\/strong\u003e\u003cbr \/\u003e\r\nFour aspherical elements and two ED (Extra-low Dispersion) glass elements work with Sony\u0026rsquo;s Nano AR Coating to ensure that all forms of optical aberration are effectively suppressed for superb corner-to-corner resolution. The same design also contributes to the beautiful background bokeh that is an important part of G Lens appeal.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_d01e238278f220f0ac13d069c46636fa\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/d01e238278f220f0ac13d069c46636fa?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eClass-leading close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith a minimum focus distance of just 0.9-meter and maximum magnification of 0.31x, this versatile zoom lens lets you get extra close to capture new details and perspectives that can add immeasurably to your creative capabilities. In one lens you have high-performance medium to super telephoto zoom as well as telephoto macro capability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_a8ea90a69ee3e181d3fa5cf2f18f6fcf\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/a8ea90a69ee3e181d3fa5cf2f18f6fcf?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSnappy, spot-on focus\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe advanced actuator maximises autofocus speed and precision with the widest possible range of subjects and shooting situations. Focus operation is smooth and quiet too, making it an advantage for movies as well as stills.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_0bd0805533cfe573660875014048b66c\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/0bd0805533cfe573660875014048b66c?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSharp, clear handheld captures\u003c\/strong\u003e\u003cbr \/\u003e\r\nBuilt in Optical SteadyShot image stabilisation minimises the effects of camera shake when shooting handheld, making it easier to capture crisp, clear images that realize the lens\u0026rsquo;s full potential. Optical Steadyshot is effective at all focal lengths, and significantly increases your opportunities for great shots even in low-light conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable in challenging conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nA sealed dust and moisture resistant design provides extra protection and ensures reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.** Although the design is dust and moisture resistant, absolute protection from dust and moisture is not guaranteed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img\" id=\"img_891be923fd23e3b8fce0182d220aeb6d\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/891be923fd23e3b8fce0182d220aeb6d?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOperation optimized for versatile control\u003c\/strong\u003e\u003cbr \/\u003e\r\nPlenty of on-lens control is provided for versatile shooting in a wide range of situations. A focus-mode switch lets you select manual or auto focus on the fly, a focus-hold button can hold the focus point even during continuous AF operation, and a focus-range limiter switch can be used to preset a focusing distance range for maximum AF speed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 70-300mm F4.5-5.6 G OSS Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Снимка на FE 70-300mm F4.5-5.6 G OSS\" class=\"iq-img pd-image\" id=\"img_ac5b76e97f4177cb0644a6e455e8f4cf\" src=\"https:\/\/www.sony.com\/is\/image\/gwtprod\/ac5b76e97f4177cb0644a6e455e8f4cf?fmt=png-alpha\u0026amp;wid=240\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e:\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584868933969,"sku":"SEL70300G.SYX","price":1325.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/2r5kgFOCZzWKzXCBgTad9jvt7NE4GoRv.jpg?v=1776797324"},{"product_id":"obiektiv-sony-fe-90mm-f2-8-macro-g-oss","title":"Sony FE 90mm f2.8 Macro G OSS","description":"\u003cp\u003e\u003cstrong\u003eHigh resolution plus gorgeous bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe first E-mount medium telephoto macro lens with built-in image stabilization delivers outstanding G Lens quality: stunning resolution at up to 1:1 magnification plus gorgeous background bokeh when required, even when shooting handheld. A floating focus mechanism ensures that consistently superior optical performance is achieved at all focusing distances.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/d9c025fc6b537e0b0f77d309f4b27263?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRenowned G lens background bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nBeautiful background bokeh is synonymous with the G Lens name, and it can really make the subject stand out. Individual calibration of each lens ensures optimum compensation for spherical aberration, resulting in smooth rendering of edges without a trace of ugly \u0026ldquo;nisen bokeh.\u0026rdquo; A nine-blade circular aperture also contributes to great looking bokeh.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/4ba7b98956baf6e291a98d0daae5be30?fmt=png-alpha\u0026amp;wid=378\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImage-wide clarity from macro to infinity\u003c\/strong\u003e\u003cbr \/\u003e\r\nMacro lenses are often used over a wide range of focusing distances, so a floating focus mechanism has been implemented for optimum suppression of close-focus aberration. The floating system reduces the size of the lens while maintaining outstanding clarity throughout the image area, from infinity to the closest focusing distance.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/0dc0fc68e045413e436bba6c7352c82f?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePrecise, quiet focus for stills and movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo focus groups in a floating focus configuration are driven by an innovative DDSSM (Direct Drive Super Sonic wave Motor) system for smooth, precise positioning of the relatively heavy lenses that make full frame macro magnification possible. This system is remarkably quiet, and is ideal for animal or insect photography as well as movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/52f565d31f37a6d78f4737123d839fa6?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSharp and clear without a tripod\u003c\/strong\u003e\u003cbr \/\u003e\r\nAlthough a tripod is usually considered necessary for sharp macro photography, built-in OSS (Optical SteadyShot) image stabilization makes it possible to shoot sharp macro images handheld. The heavy stabilization lens is driven by a responsive linear motor for fast, precise stabilization.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/8846f02fa64fbfeb3be8af6bb693ac33?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast auto\/manual focus switching\u003c\/strong\u003e\u003cbr \/\u003e\r\nIf you have to remove your eye from the viewfinder to switch between auto and manual focus you\u0026rsquo;re likely to lose the shot. With this lens the focus ring, where your hand normally rests while shooting, simply slides back and forth to switch between manual and auto focus. A non-slip surface ensures reliable operation.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/c645d5d04055940647434f871fdffff8?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFocus lock where you need it most\u003c\/strong\u003e\u003cbr \/\u003e\r\nPressing the focus hold button conveniently located on the lens barrel instantly locks focus at the current setting and keeps it there until the button is released. The focus hold button can be used to lock focus even when shooting in the continuous AF mode.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/4cd5fe099f0d86b599bec44554674abe?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSelect your focus range for faster AF\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe Focus Range Limiter selector can be set for near and\/or far focusing, depending on the subject, limiting focusing range and thereby maximizing autofocus speed. Selections are \u0026infin; ~ 0.5 meters for distant focusing, 0.5 ~ 0.28 meters for close focusing, and FULL for full-range focusing.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/bd8813390e29af6d38c25ba7cfa7927e?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInner focus for better handling\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn an inner focus design only internal lens elements move when focusing so the total length of the lens does not change. In addition to making handling easier, that means faster autofocus and shorter minimum focusing distance. The filter thread at the front of the lens does not rotate, which is an advantage when using a polarizing filter.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eGet close while keeping your distance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe medium telephoto focal length of this lens gives it an ideal working distance at macro magnifications, making it easier to capture impressive macro images of insects and other subjects that cannot be approached too closely.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eGreat for movies as well as stills\u003c\/strong\u003e\u003cbr \/\u003e\r\nLens requirements for moviemaking are more demanding than for stills in some ways. Sony goes the extra mile to ensure that lenses that will be used with movie-capable cameras will deliver the necessary performance. Minimal focus breathing and quiet operation, for example, are essential for movie shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Picture of FE 90mm F2.8 Macro G OSS\" class=\"iq-img\" src=\"https:\/\/www.sony.co.uk\/image\/07219454e199e4f981df38980066951d?fmt=jpeg\u0026amp;wid=378\u0026amp;qlt=85\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable and easy in any conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nReliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFE 90mm F2.8 Macro G OSS Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"Снимка на FE 90 мм F2.8 макро G OSS\" class=\"iq-img pd-image\" src=\"https:\/\/www.sony.bg\/image\/74c6ca2cd8dfbe2463b9d9d710589a74?fmt=png-alpha\u0026amp;wid=300\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584891806033,"sku":"SEL90M28G.SYX","price":1175.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/YR7cxp8wkacdL5P3E3DUjTNieA9zNukM.jpg?v=1776797332"},{"product_id":"obiektiv-sony-fe-200-600mm-f5-6-6-3-g-oss","title":"Sony FE 200-600mm f5.6-6.3 G OSS","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/01e304b76b0e6ac274f6bcef816b3b4d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eZoom to 600mm, or 1200 with teleconverter\u003c\/strong\u003e\u003cbr \/\u003e\r\nCompatible with optional 1.4x and 2.0x teleconverters, for a maximum focal length of 840mm or 1200mm at F13. Both teleconverters are top quality, retaining outstanding image quality and AF performance. Zoom and aperture range with the 1.4x teleconverter is 280-840mm, F8-9. With the 2.0x teleconverter the ranges are 400-1200mm, F11-13.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/b73b4da06c63bb8fa5047eecee05b74f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh resolution throughout the zoom range\u003c\/strong\u003e\u003cbr \/\u003e\r\nFive ED (Extra-low Dispersion) glass elements and one aspherical element in a new optical design offer superb resolution and image quality throughout the zoom range. The aspherical element suppresses spherical aberration and distortion, while the ED glass elements minimize chromatic aberration that can be a problem at super-telephoto focal lengths.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/9ae33aaa1bbd46cf2f483a41cfd77b14.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful, natural G lens bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn 11-blade circular aperture mechanism adds to the beauty of the bokeh produced by this lens, making it possible to use the narrow depth of field available at super-telephoto focal lengths to produce striking images with deep, creamy G lens bokeh.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/2e402e1b792435894629a6ce465403e1.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNano AR Coating stops flare and ghosting\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s original Nano AR Coating has a uniform nanometer-level structure that breaks up the lens\u0026rsquo;s boundary surface, significantly reducing reflections that can cause image-degrading flare and ghosting. The overall result is superior image clarity and contrast. (1. Nano AR Coating \/ 2.Glass \/ 3.Transmitted light)\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/5acbc94e815b9c4432aeda4aa64fa818.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e3-mode Optical SteadyShot\u003c\/strong\u003e\u003cbr \/\u003e\r\nOptical image Stabilisation makes it easier to shoot sharp images handheld at super-telephoto focal lengths. MODE 2 offers ideal Stabilisation for panned shots, while MODE 33 provides enhanced viewfinder Stabilisation that allows easier framing of erratic sports or wildlife movement. 5-axis Stabilisation is available with compatible \u0026alpha; bodies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/a2b373eed076495ceed41a1ca1bfc148.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast, precise AF tracks swift subjects\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s DDSSM (Direct Drive SSM) system has the power and precision needed to drive the lens\u0026rsquo;s mechanism for remarkably fast, accurate focusing. High positioning accuracy means that no movement is wasted. Pinpoint autofocus is achieved with blazing speed. The DDSSM system is incredibly quiet, too.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/d6641d230b42e887cc50cdd5e549bc54.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThree customisable focus hold buttons\u003c\/strong\u003e\u003cbr \/\u003e\r\ncustomisable focus hold buttons are provided in three locations 90\u0026deg; apart for easy access when shooting in horizontal orientation, or vertical orientation with the camera grip up or down. Other functions can be assigned to the buttons as required.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/b50cbf7a38956b9d453a483838915aec.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFocus range limiter for faster focus\u003c\/strong\u003e\u003cbr \/\u003e\r\nA focus range limiter switch makes it possible to limit the lens\u0026rsquo;s autofocus range to 2.4 through 10 meters, 10 meters to infinity, or allow full-range autofocus with no limit. This can speed up autofocus in some situations by preventing the lens from focusing on subjects outside the target range.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/91b90eb1a0fb5a8ecb21b67c2b33392f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInternal zoom supports stable shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn internal zoom mechanism means that the length of the lens does not change while zooming, for stable handheld operation with consistent balance. Internal zoom also means that the distance between the front element and the subject does not change.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/aef8a5f83474dae981f5777f1cb1d92c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDust and moisture resistant design\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design provides the reliability needed for outdoor use in challenging conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/8c11e4d2fcb1283df90ab4b48a00441c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine front element coating\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/51b3e292a306816dfd28ef20e33d7d93.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually. Focus ring rotation translates directly to a corresponding change in focus, so control feels immediate and precise.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL200600G.SYX\/685fff431141ddec0c16b0ca9ab040ab.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRemovable tripod mount\u003c\/strong\u003e\u003cbr \/\u003e\r\nA removable tripod mount allows quick attachment to or removal from a tripod so the user can easily switch between tripod and handheld shooting. The mount can also be removed for convenient transport and storage. A lock mechanism prevents accidental removal.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 200\u0026ndash;600mm F5.6-6.3 G OSS Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/sel200600g\/specifications#specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e:\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584951214417,"sku":"SEL200600G.SYX","price":1739.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/GFtDWsHWZi4Lscv1XxDERgWKK4Hu9c7P.jpg?v=1776797260"},{"product_id":"obiektiv-sony-fe-20mm-f1-8-g","title":"Sony FE 20mm f1.8 G","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/f18a1db08b7c3e37d16dd26b60b4bc82.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA compact high-resolution 20mm F1.8 prime\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s latest optical technology achieves impressive corner-to-corner resolution from maximum F1.8 aperture in a large-aperture wide-angle prime lens. It is also remarkably compact. Matched with an E-mount body this lens makes up a mobile system with outstanding AF performance, control, and reliability for a wide variety of shooting needs.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/241c2961775ac66a58fe76e902df0066.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuperb corner-to-corner resolution from F1.8\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo AA (advanced aspherical) elements in an innovative optical design minimise aberration for outstanding corner-to-corner resolution right from the lens\u0026rsquo;s widest F1.8 aperture.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/c67ac7b074c22921b02b113c0668b865.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth, natural-looking bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to precise control of spherical aberration that has a significant influence on bokeh quality, the FE 20mm F1.8 G has a 9-blade circular aperture that contributes to smooth, creamy bokeh and natural-looking highlights that are hallmarks of the G Lens series.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/6cf745d4ad1eacdd278e33b2611a25c9.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact and lightweight for enhanced mobility and handling\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn advanced optical design that includes two AA elements is supported by a refined mechanical system in a G Lens that weighs just 373 grams (13.2 oz.). Small size and light weight enhance mobility when used with compact E-mount bodies, and make up a well-balanced system that is ideal for use on gimbals or accessory grips. The FE 20mm F1.8 G is a versatile lens for a wide variety of still and movie shooting situations.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/508274d904c0c68fb7e721e441dbc55c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRealistically rendered point sources\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo AA (advanced aspherical) elements and three ED (Extra-low Dispersion) glass elements are employed to minimise sagittal flare so that point light sources are reproduced accurately, without colour smearing.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/1612090cb852d98b4c7c3453b59d07ed.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuperb AF speed, precision, and tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo XD (eXtreme Dynamic) Linear Motors easily keep up with Sony\u0026rsquo;s high-speed camera bodies, taking full advantage of their AF speed, precision, and tracking potential. New control algorithms make it possible to drive the lens\u0026rsquo;s large focus group smoothly and without delays for responsive, silent, low-vibration autofocus.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/99e1245ad14032096f3b9159f179fdfd.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDust and moisture resistant\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design2 provides the reliability needed for outdoor use in challenging conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/74a53438092cd01eac364eed7d0cbadc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance, even for selfies\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to the fact that 20mm is a great focal length for selfies, this lens has a minimum focusing distance of just 0.19 meter (0.63 ft) when used in AF mode, and an even closer 0.18 meter (0.59 ft) minimum focusing distance when focused manually. It is an excellent choice for gimbal\/grip mounting, whether shooting selfies or other subjects.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/59637a04c9cddbd9b3e01dbf583f6e07.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNano AR Coating for crisp contrast\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s original Nano AR Coating creates a precise, regular nanostructure on lens surfaces that does not interfere with light transmission while suppressing reflections that can cause flare and ghosting. Internal reflections are reduced to an absolute minimum, achieving outstanding clarity and contrast. (1. Nano AR Coating \/ 2. Glass \/ 3. Transmitted light)\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/c0da7748430ef78bf81fcd633cd950bc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCustomisable focus hold button\u003c\/strong\u003e\u003cbr \/\u003e\r\nA conveniently placed focus hold button not only offers easy focus hold control, but can be assigned to a variety of other functions from a menu accessed via the camera body.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/430310da24dd861fc021733871933fe5.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually. Focus ring rotation translates directly to a corresponding change in focus, so control feels immediate and precise.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/b7ef5b53154dcc8ec41c2306b342288b.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine front element coating\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/1970acb7c20319aafc42d7ddddd2c0ed.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSwitchable aperture ring click stops\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to providing the fast response required for professional application, the aperture ring includes a switch that turns its click stops on or off: ON for tactile feedback when shooting stills, or OFF for seamless, silent control when shooting movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/f84e14411d5f3f4239dbf64374352d48.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEasy manual\/auto focus switching\u003c\/strong\u003e\u003cbr \/\u003e\r\nA focus mode switch that allows instant switching between auto and manual focus modes can be a great advantage when shooting subjects or situations that require fine manual focus adjustment.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/5bd619b2240710433d354874fc75731b.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e30mm equivalent on APS-C bodies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis lens also balances well on smaller APS-C format bodies, providing a very useful wide-angle focal length of 30mm (full-frame format equivalent). 30mm is great for taking snapshots around town, shooting the scenery while hiking or mountain climbing, and much more. The SEL20F18G is highly recommended for APS-C as well as full-frame users.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL20F18G\/ecc5ca3975989ec08cc69f190536434f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony\u0026rsquo;s movie technology supports advanced moviemaking\u003c\/strong\u003e\u003cbr \/\u003e\r\nMoviemaking advantages include fast, precise AF and tracking provided by the lens\u0026rsquo;s XD Linear Motors, an ultra-wide 20mm angle of view on full frame bodies (30mm on APS-C bodies or with Super 35 angle of view settings), a bright F1.8 maximum aperture, compact and lightweight design, excellent close-up performance, and more. In addition to the lens\u0026rsquo;s small size and light weight, its internal focus design makes it convenient for use on compact gimbals or grips for vlogging and other applications.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAccepts a variety of filters\u003c\/strong\u003e\u003cbr \/\u003e\r\nUnlike many other ultra-wide-angle lenses, the lens accepts circular polarizing filters for landscapes, ND filters for movies, and other filter types so the user has full creative control.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 20 мм F1.8 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53584985489745,"sku":"SEL20F18G.SYX","price":939.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/EpZ4LBcoXPsn0BHJkwWFOppnmv5jdoBS.jpg?v=1776797264"},{"product_id":"obiektiv-sony-fe-50mm-f2-5-g","title":"Sony FE 50mm f2.5 G","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/93e3fd4946f01186d18e02d24f825367.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, superbly-built standard prime lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis standard prime lens packs the high image quality and beautiful bokeh of the G Lens into a compact design with superb build quality and intuitive operability. It\u0026#39;s the ideal lens for shooting casual portraits. The fast, precise and quiet AF is ideal for shooting both stills and movies, ensuring capture of those vital moments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/d882ac3e6975350c85f6d4d99c7540e6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA matching set of portable primes\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis is one of our G Lens primes (sold separately), offering different focal lengths but the same external look, 49mm filter diameter, compact design, and layout. They\u0026#39;re compact enough to carry all three so you\u0026#39;re ready for great shots across a range of scenes and subjects, and the similar weight even makes gimbal rebalancing easy.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/4650e9a1ab65967ecc7b7e4b27adfbb3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIntuitive, metal design and clear optics\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) finish of the lens body and hood, plus the engraved focal length and aperture markings emphasise a superb build quality. The ultra-compact lightweight design, the high image quality of the G Lens, the aperture ring and Linear Response MF deliver intuitive operability that makes shooting a pleasure.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/9167c58d0dc865df11386e608be2b771.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nA minimum focus distance of 35 cm (1.15 ft) (AF) \/ 31 cm (1.02 ft) (MF) and maximum magnification of 0.18x (AF) \/ 0.21x (MF) make the lens useful in many situations like table photography or shooting close-ups of flowers or small objects you find around town with a blurred background that makes the subject stand out.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/2c3440b58435625502456a9d66ba8eee.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful natural bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 7-blade circular aperture is provided, with precise control of the spherical aberration that affects bokeh delivering the beautiful natural bokeh of the G Lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/ae854307ef30ad0f273514372cb2c4cd.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDouble linear motors for fast, precise and quiet AF\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo linear motors deliver fast, precise AF with superb tracking performance that maximises camera body performance to capture decisive moments in street snaps, expression changes in portraits and the like. The fast, precise and quiet AF with superb tracking performance is ideal for shooting movies as well as stills.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/3c700cd9180270746419cec2287d4281.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMetal finish and dust\/moisture resistance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) exterior finish of the lens body and hood contributes to reliability through increased strength and durability. The design is also dust and moisture resistant, providing reliability in harsh outdoor shooting environments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/b47b886a48531f034c61e0f41e7dce8c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCap and filter can also fit on the hood\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe diameter of the threaded hood is equal to the filter diameter of the lens (49mm), allowing the same cap and filter to be attached to both the hood and the lens barrel for added convenience.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/7517a7e81cf5c4916ed198dff3dd996f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCustomisable focus hold button\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe focus hold button is customisable from the camera menu, and can be assigned a function that the user prefers. For example if the Eye AF function that automatically tracks human eyes is assigned, the fingers of the right hand that hold the camera can remain fixed while the left thumb operates Eye AF, for more stable holding.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/916b1e3945d114ea9b1cb9f89baa877c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSwitchable aperture-ring click stops\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe aperture ring provides the immediacy of operation that professionals seek for still and movie shooting. Click stops can be switched ON for tactile feedback when shooting stills, or OFF to suppress the clicks when shooting movies, for smooth and natural aperture adjustments in combination with the quiet linear motors. This is ideal for situations requiring silence like stage movie shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/7af9f863ffd832600358837bea1bbbd9.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF provides a direct response to subtle focus ring adjustments when focusing manually. Ring rotation translates linearly to a corresponding change in focus like a mechanical control, directly reflecting the intent of the photographer and allowing delicate focus adjustments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/571c75ddbc4ee55b4b09f18db066403d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEasy manual\/auto focus switching\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026quot;focus mode switch\u0026quot; supports comfortable shooting by enabling instant switching between AF and MF depending on shooting conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAccepts a variety of filters\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe diameter of the threaded hood is equal to the filter diameter of the lens (49mm), allowing the same cap and filter to be attached to both the hood and the lens barrel. Thanks to its internal focus, the front lens element does not rotate, allowing attachment of circular polarising filters for landscapes, ND filters for movies, etc., giving the user extra creative control.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/a3789d478417f940e9dcd19a616923cf.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInternal focus for comfortable movie shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe internal focus design maintains the overall length of the lens constant when focusing, allowing easy movie shooting with a gimbal or grip attached.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL50F25G\/0acc6090fe794a9b14f3364acfefba55.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e75 mm equivalent on APS-C bodies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis lens also balances well on APS-C bodies, providing a wide-angle focal length of 75 mm (35mm full-frame format equivalent), useful for shooting a wide range of scenes including portraits around town.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWhat\u0026#39;s In The Box:\u003c\/strong\u003e\u003cbr \/\u003e\r\nHood: ALC-SH166, Lens front cap: ALC-F49S, Lens rear cap: ALC-R1EM\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 50mm F2.5 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/sel50f25g\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585076060497,"sku":"SEL50F25G.SYX","price":599.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/NRTLcZpA5JN6oHfJHia9Ftmw8m2FVHsI.jpg?v=1776797311"},{"product_id":"obiektiv-sony-fe-24mm-f2-8-g","title":"Sony FE 24mm f2.8 G","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/9cbf11581db40a2337347340c0bd906c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, superbly-built wide-angle prime lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis wide-angle prime lens packs the high image quality and beautiful bokeh of the G Lens into a compact design with superb build quality and intuitive operability. Easily carried anywhere, it\u0026#39;s ideal for wide-angle shots of views that catch the eye. The fast, precise and quiet AF is ideal for shooting both stills and movies, ensuring capture of those vital moments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/d882ac3e6975350c85f6d4d99c7540e6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA matching set of portable primes\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis is one of our G Lens primes (sold separately), offering different focal lengths but the same external look, 49mm filter diameter, compact design, and layout. They\u0026#39;re compact enough to carry all three so you\u0026#39;re ready for great shots across a range of scenes and subjects, and the similar weight even makes gimbal rebalancing easy.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/4650e9a1ab65967ecc7b7e4b27adfbb3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIntuitive, metal design and clear optics\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) finish of the lens body and hood, plus the engraved focal length and aperture markings emphasise a superb build quality that provides user satisfaction. The ultra-compact lightweight design, the high image quality of the G Lens, the aperture ring and Linear Response MF deliver intuitive operability that makes shooting a pleasure.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/17efbc61d36303b69204ed357dd64cbd.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful natural bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 7-blade circular aperture is provided, with precise control of the spherical aberration that affects bokeh delivering the beautiful natural bokeh of the G Lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/5cc9cabda442de9fda5cb43a83eacfdc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLight for constant carrying and shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe mechanical design takes maximum advantage of state-of-the-art optics with an effective layout of three aspherical lens elements, and the short flange back unique to mirrorless cameras, to realise stunning compactness and a weight of only 162 g (5.8 oz). The lens is ideal for shooting scenery or snaps, or movie shooting with a gimbal, or selfie shooting using the wide angle of view. Mobility is delivered by the compact design that matches both full-frame and APS-C bodies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/963254626de14a2c17fa5b82e53fe44c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh image quality from the latest optics\u003c\/strong\u003e\u003cbr \/\u003e\r\nHigh image quality is realised by state-of-the-art optics using three aspherical elements and one ED (Extra-low Dispersion) glass element, delivering high resolution and suppressing colour fringing in all parts of the image. The aspherical elements compensate for various aberrations, delivering high resolution performance from corner to corner of the image, even from the widest aperture with shallow depth of field. The ED glass element suppresses chromatic aberration and effectively reduces colour fringing that is more likely to occur in the image periphery.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/32b79cdc6626fe2da2a2d7720cc629d4.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDouble linear motors for fast, precise and quiet A\u003c\/strong\u003eF\u003cbr \/\u003e\r\nTwo linear motors deliver fast, precise AF with superb tracking performance that maximises camera body performance to capture decisive moments in street snaps and the like. The fast, precise and quiet AF with superb tracking performance is ideal for shooting movies as well as stills.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/7303e9ea7c3da171717de7c5890e247e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nA minimum focus distance of 24 cm (0.79 ft) (AF) \/ 18 cm (0.59 ft) (MF) provides excellent close-up performance. Close-up shooting lets the subject stand out against a blurred background. With a wide 24mm angle of view, the lens is also ideal for selfie shooting with a gimbal or grip attached.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/60d5b012d43a7d275e9738ffd3f4a00c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMetal finish and dust\/moisture resistance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) exterior finish of the lens body and hood contributes to reliability through increased strength and durability. The design is also dust and moisture resistant, providing reliability in harsh outdoor shooting environments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/c2cf295357fdf08d4642a31bb8a7e3e9.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF provides a direct response to subtle focus ring adjustments when focusing manually. Ring rotation translates linearly to a corresponding change in focus like a mechanical control, directly reflecting the intent of the photographer and allowing delicate focus adjustments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/7d000c65c91871c37af65c947986487a.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCustomisable focus hold button\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe focus hold button is customisable from the camera menu, and can be assigned a function that the user prefers. For example if the Eye AF function that automatically tracks human eyes is assigned, the fingers of the right hand that hold the camera can remain fixed while the left thumb operates Eye AF, for more stable holding.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/bbb24cf609bf105ef375207524e3a02d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSwitchable aperture-ring click stops\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe aperture ring provides the immediacy of operation that professionals seek for still and movie shooting. Click stops can be switched ON for tactile feedback when shooting stills, or OFF to suppress the clicks when shooting movies, for smooth and natural aperture adjustments in combination with the quiet linear motors. This is ideal for situations requiring silence like stage movie shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAccepts a variety of filters\u003c\/strong\u003e\u003cbr \/\u003e\r\nDespite its wide view angle, the lens accepts filters. Thanks to its internal focus, the front lens element does not rotate, allowing attachment of circular polarising filters for landscapes, ND filters for movies, etc., giving the user extra creative control.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/082c481ae9b982a3f046e4786b5af5d7.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEasy manual\/auto focus switching\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026quot;focus mode switch\u0026quot; supports comfortable shooting by enabling instant switching between AF and MF depending on shooting conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/a3789d478417f940e9dcd19a616923cf.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInternal focus for comfortable movie shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe internal focus design maintains the overall length of the lens constant when focusing, allowing easy movie shooting with a gimbal or grip attached.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL24F28G\/dd09510c4f66dea2f94b3e14bf9e7b19.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e36mm equivalent on APS-C bodies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis lens also balances well on APS-C bodies, providing a wide-angle focal length of 36mm (35mm full-frame format equivalent), useful for shooting a wide range of scenes including snapshots around town or mountain scenery. The lens is highly recommended for APS-C as well as full-frame users.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWhat\u0026#39;s In The Box\u003c\/strong\u003e\u003cbr \/\u003e\r\nHood: ALC-SH165, Lens front cap: ALC-F49S, Lens rear cap: ALC-R1EM\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 24mm F2.8 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/sel24f28g\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003eFull Specifications Link\u003c\/span\u003e\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585076879697,"sku":"SEL24F28G.SYX","price":599.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/AuFmmBZRhpWMVA9OvRdQhYSzs4aHinZT.jpg?v=1776797278"},{"product_id":"obiektiv-sony-fe-40mm-f2-5-g","title":"Sony FE 40mm f2.5 G","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/51c2c3d1337a4492e621e206979eac55.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, superbly-built standard prime lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis standard prime lens packs the high image quality and beautiful bokeh of the G Lens into a compact design with superb build quality and intuitive operability. Easily carried anywhere and any time, it\u0026#39;s ideal for snap-shooting both portraits and views around town. The fast, precise and quiet AF is ideal for shooting both stills and movies, ensuring capture of those vital moments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/d882ac3e6975350c85f6d4d99c7540e6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eA matching set of portable primes\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis is one of our G Lens primes (sold separately), offering different focal lengths but the same external look, 49mm filter diameter, compact design, and layout. They\u0026#39;re compact enough to carry all three so you\u0026#39;re ready for great shots across a range of scenes and subjects, and the similar weight even makes gimbal rebalancing easy.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/4650e9a1ab65967ecc7b7e4b27adfbb3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eIntuitive, metal design and clear optics\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) finish of the lens body and hood, plus the engraved focal length and aperture markings emphasise a superb build quality. The ultra-compact lightweight design, the high image quality of the G Lens, the aperture ring and Linear Response MF deliver intuitive operability that makes shooting a pleasure.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/c31dedd22675e37a4b2d882f0924bc2b.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDouble linear motors for fast, precise and quiet AF\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo linear motors deliver fast, precise AF with superb tracking performance that maximises camera body performance to capture decisive moments in street snaps, expression changes in portraits and the like. The fast, precise and quiet AF with superb tracking performance is ideal for shooting movies as well as stills.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/6e3be51ab0acb8d9436a62f4143dad5c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eLight for constant carrying and shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe mechanical design takes maximum advantage of state-of-the-art optics with an effective layout of three aspherical lens elements, and the short flange back unique to mirrorless cameras, to realise stunning compactness and a weight of only 173 g (6.2 oz). The lens is ideal for shooting snaps around town, or movie shooting with a gimbal. Mobility is delivered by the compact design that matches both full-frame and APS-C bodies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/d98e3c677415ca4709826481c5a9e502.jpg\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful natural bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 7-blade circular aperture is provided, with precise control of the spherical aberration that affects bokeh delivering the beautiful natural bokeh of the G Lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/12dfb4a90d40314916212c1a0d9f870c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMetal finish and dust\/moisture resistance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe metal (aluminium) exterior finish of the lens body and hood contributes to reliability through increased strength and durability. The design is also dust and moisture resistant, providing reliability in harsh outdoor shooting environments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/928379985ef0416ace2dd0b1f87e6ec6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCap and filter can also fit on the hood\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe diameter of the threaded hood is equal to the filter diameter of the lens (49mm), allowing the same cap and filter to be attached to both the hood and the lens barrel for added convenience.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/35f261085271eb53d342ac974f0e9c46.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nA minimum focus distance of 28 cm (0.92 ft) (AF) \/ 25 cm (0.82 ft) (MF) provides excellent close-up performance. The lens is useful in many situations like shooting close-ups of flowers or small objects you find around town with a blurred background that makes the subject stand out.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/916b1e3945d114ea9b1cb9f89baa877c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSwitchable aperture-ring click stops\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe aperture ring provides the immediacy of operation that professionals seek for still and movie shooting. Click stops can be switched ON for tactile feedback when shooting stills, or OFF to suppress the clicks when shooting movies, for smooth and natural aperture adjustments in combination with the quiet linear motors. This is ideal for situations requiring silence like stage movie shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/650d94aa5268b988703e4101d14f28ed.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF provides a direct response to subtle focus ring adjustments when focusing manually. Ring rotation translates linearly to a corresponding change in focus like a mechanical control, directly reflecting the intent of the photographer and allowing delicate focus adjustments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/7517a7e81cf5c4916ed198dff3dd996f.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCustomisable focus hold button\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe focus hold button is customisable from the camera menu, and can be assigned a function that the user prefers. For example if the Eye AF function that automatically tracks human eyes is assigned, the fingers of the right hand that hold the camera can remain fixed while the left thumb operates Eye AF, for more stable holding.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAccepts a variety of filters\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe diameter of the threaded hood is equal to the filter diameter of the lens (49mm), allowing the same cap and filter to be attached to both the hood and the lens barrel. Thanks to its internal focus, the front lens element does not rotate, allowing attachment of circular polarising filters for landscapes, ND filters for movies, etc., giving the user extra creative control.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/dd09510c4f66dea2f94b3e14bf9e7b19.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e60mm equivalent on APS-C bodies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis lens also balances well on APS-C bodies, providing a wide-angle focal length of 60mm (35mm full-frame format equivalent), useful for shooting a wide range of scenes from snapshots around town to portraits.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/082c481ae9b982a3f046e4786b5af5d7.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEasy manual\/auto focus switching\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026quot;focus mode switch\u0026quot; supports comfortable shooting by enabling instant switching between AF and MF depending on shooting conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/SEL40F25G\/a3789d478417f940e9dcd19a616923cf.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInternal focus for comfortable movie shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe internal focus design maintains the overall length of the lens constant when focusing, allowing easy movie shooting with a gimbal or grip attached.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eWhat\u0026#39;s In The Box\u003c\/strong\u003e\u003cbr \/\u003e\r\nHood: ALC-SH166, Lens front cap: ALC-F49S, Lens rear cap: ALC-R1EM\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 40mm F2.5 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/sel40f25g\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585077043537,"sku":"SEL40F25G.SYX","price":599.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/MrEpOQzR9RMmEAXtkCOeJwtR4c587vHT.jpg?v=1776797298"},{"product_id":"fotoaparat-sony-a7-iv","title":"Sony a7 IV","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/7129ba77b35f931b3056e36cbf6986dc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNewly developed 33.0MP back-illuminated CMOS image sensor\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe full-frame Exmor R\u0026trade; CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording at up to 60p . The sensor also provides improved colour reproducibility, low-noise performance at all sensitivities, 15-stop dynamic range on stills, and increased AF precision and focal stability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/ab5e5cef2a0740d61cf2c97778d974df.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBIONZ XR\u0026trade; image processor for up to 8x processing speed\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe BIONZ XR engine, also used in the flagship \u0026alpha;1 and \u0026alpha;7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF, image recognition and image quality adjustment to minimise processing latency, for greatly increased movie and still processing power. User interface, network, and file management processing is distributed in order to deliver fast response regardless of real-time processing load.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/a6bb8ff9d86948b80d7ed47f6d47ff2e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful image rendering with low noise\u003c\/strong\u003e\u003cbr \/\u003e\r\nVisible benefits of the powerful new 33.0MP sensor and engine go beyond mere numbers. They include soft, natural-looking human skin textures, a stunning level of detail in landscapes and scenery, and better colour reproduction, with higher subjective resolution resulting from improved algorithms. The standard sensitivity range of ISO 100-51200 is expandable to ISO 50-204800 for stills and ISO 100-102400 for movies, with low-noise performance throughout.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/34242b00e6f726cbe3b6e66f3b2b7246.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSet the mood, in-camera, with Creative Look\u003c\/strong\u003e\u003cbr \/\u003e\r\nBroaden your creative palette with a selection of ten Creative Look presets. You can easily impart a particular mood in your still images, movies and live streaming, and all preset selections are available in-camera without post-editing, so you can share your vision immediately after shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/93dcefdcaa2de17227794ebdfc348c28.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e4K 60p recording, 4:2:2 10-bit recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p recording, and when recording 4K movies at 30p, full-frame 7K oversampling produces high-resolution, highly detailed 4K. 10-bit 4:2:2 video can be recorded internally, allowing fuller, more natural gradations and greater editing freedom. The XAVC HS\u0026trade; file format provides roughly twice the coding efficiency of MPEG-4 AVC\/H.264.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/1f05a064a1eaa8906ba8aef548c5c32c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmoother gradation rendering with 10-bit HEIF recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV offers HEIF (High Efficiency Image File) still-image encoding, in addition to conventional RAW and JPEG. Smooth 10-bit gradations provide more realistic reproduction of skies and portrait subjects, and the use of 10-bit depth minimises degradation of image quality when editing. HEIF still images recorded in HLG mode can be played back on a compatible BRAVIA 4K TV, via an HDMI connection, to display images with an extraordinarily wide dynamic range.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/bf4ea4ac44b74e0dfac446235d9ef57d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful colour expression made simple, with S-Cinetone\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV supports S-Cinetone, based on expertise gained through development of the VENICE CineAlta camera. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6 and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin colour, plus soft colours and gorgeous highlights. Because it\u0026#39;s in-camera, it\u0026#39;s easy to create a more expressive look for your movie imagery without post-editing.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/2fbc004f1f47c0fc9932564c1777dc4a.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSoft Skin Effect for bright and beautiful skin appearance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe built-in Soft Skin Effect makes skin look more beautiful, softening wrinkles, blemishes and dull patches while preserving liveliness in eye and mouth areas. Complementing the capabilities of the full-frame sensor, this feature can add appeal to live-streamed sessions as well as enhancing still shots and movies. Four level settings are available , so you can adjust the degree of the effect as you wish.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/d79e56ce2863778f234d688de03391e2.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eS-Log for colour matching with professional video equipment\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV provides S-Log2 and S-Log3 gamma curves, with the latter allowing capture of 15+ stops of dynamic range. The S-Gamut3 and S-Gamut3.Cine colour gamut settings make it easy to match \u0026alpha;7 IV footage with footage from VENICE digital cinema cameras or Cinema Line cameras like the FX6 and FX3. The native sensitivity when shooting S-Log is ISO 800, and it can be lowered by as much as two stops (ISO 200-640) below the standard range to achieve extra low noise.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/b21845203d86cc052b8c43faa51fdad3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOptical 5-axis in-body image stabilisation for 5.5-step compensation\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s high-precision stabilisation unit and gyro sensors work with stabilisation algorithms to achieve up to 5.5 steps of shutter-speed compensation, to maximise the performance of the camera\u0026#39;s 33.0MP sensor. This in-body stabilisation allows effective use with a wide range of lenses. The live monitor view shows the stabilised still image while the shutter button is half-pressed, an especially helpful feature when using a telephoto or macro lens, and it can be used in conjunction with the MF Assist and Focus Magnifier features.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/571853cfca2e8bbd0623c50f60bf46b2.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHand-held movie shooting with Active Mode\u003c\/strong\u003e\u003cbr \/\u003e\r\nActive Mode uses the camera\u0026#39;s stabilisation unit, gyro sensors and sophisticated algorithms for highly effective in-camera optical image stabilisation during movie shoots. The powerful processing engine precisely detects the required amount of compensation for smooth stabilisation in all formats, including 4K, without compromising the \u0026alpha;7 IV\u0026#39;s compact size and mobility. And, because the gyro data is also recorded alongside the video, even more effective post-production stabilisation can be applied for ultra smooth shots using Catalyst Browse\/Prepare software.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/1cef73b5f670c854804b514798519092.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBuffer memory supports continuous shooting and recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nBoth the mechanical and electronic shutters allow continuous shooting at up to 10 fps with AF\/AE tracking. The latest powerful processing engine and increased buffer memory allow faster writing to memory cards, so you can shoot more than 800 uncompressed RAW+JPEG frames (more than 1600 altogether), or more than 1000 compressed RAW+JPEG frames (more than 2000 altogether, up to a full memory card). Increased processing power also allows you to change menu settings even while data is being written to the memory card.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6c63112529b5b1b471021ac2b4f48b44.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast Hybrid AF with improved speed, precision and tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nUsing a combination of phase-detection AF and contrast-detection AF, Fast Hybrid AF focuses precisely even on small subjects or on people posed in front of a nighttime background. A wide, dense AF area covers roughly 94% of the image area for both still and movie shooting with 759 phase-detection points, while the contrast-detection AF system uses 425 points. This vast collection of data is analysed in real time by the latest powerful processing engine to achieve the AF system\u0026#39;s impressive results.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/52092e3423b08dc87ba53d2e0abad04c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBird mode for Real-time Eye AF, now available in movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe Real-time Eye AF function is now capable of detecting the eyes of birds and tracking them in real time, for both still shots and movies. The BIONZ XR engine runs optimised AF and tracking algorithms to ensure uninterrupted tracking even for birds in flight, whose movement is hard to predict. Once you\u0026#39;ve selected a bird, the camera will automatically detect and precisely track that bird\u0026#39;s eye, whether the bird is perched or in flight.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/eba075185c86a65865eafd0c37ae2cda.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAI-based Real-time Eye AF and Real-time Tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe superior processing power of the BIONZ XR engine has led to improvements in both Real-time Eye AF and Real-time Tracking features. Improved face detection translates into 30% better eye-detection accuracy, while faster image processing yields higher accuracy when the subject is looking up, down, or sideways. Real-time Tracking allows you to select your subject and then leave tracking to the camera, relying on the latest subject recognition algorithm and high-speed analysis of spatial data by the processing engine.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/8d61b5658032b3154c52c15ffd3fc9b9.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF control through touch operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nTouch Tracking lets you select a subject to track simply by touching the LCD screen, even while using the viewfinder, for more intuitive AF control for both still shots and movies. Easier focus operation is particularly helpful when you\u0026#39;re shooting movies alone or using a gimbal, allowing you to concentrate on composing your shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/5fb184442a72d53c4351ad37745a2b89.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF Assist for seamless transitions to manual focus\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe AF Assist function, inherited from the Cinema Line FX6, lets you seamlessly switch to and from manual focus during movie shoots. When this feature has been turned on, rotating the focus ring temporarily switches operation from autofocus to manual focus to allow you to deliberately shift your focus to a different subject.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/22e4eb5c767fb9d9531e7ecacc4b6009.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVisualise depth of field during movie shoots with Focus Map\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe new Focus Map overlays focus information onto a live real-time display to show which areas are in or out of focus. Being able to clearly visualise depth of field in this way makes it easier to quickly set up your ideal focus point and depth of field during rehearsal. As a result you can use the camera\u0026#39;s excellent video definition and fast lenses to create impressive shots with shallow depth of field.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6efc0e8bd78d5cad1426ddab528570e4.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBreathing Compensation for consistent angle of view when focusing\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor the first time in the \u0026alpha; series, the \u0026alpha;7 IV provides compensation for focus breathing. Focus breathing is any change in a lens\u0026#39;s angle of view that corresponds to changes in focus. Sony\u0026#39;s original Clear Image Zoom technology is used to automatically maintain a consistent angle of view, for more movie-like focus transitions. This feature can be used in conjunction with Active Mode image stabilisation to shoot stable, consistent imagery.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eStill\/Movie\/S\u0026amp;Q dial for quick access to hybrid capabilities\u003c\/strong\u003e\u003cbr \/\u003e\r\nBefitting the \u0026alpha;7 IV\u0026#39;s status as a true hybrid camera, it comes equipped with a dedicated Still\/Movie\/S\u0026amp;Q dial to instantly switch between movies and stills. The dial switches the menus, functions, and custom settings of various controls between still and movie mode, and settings such as aperture and shutter speed are also maintained separately for stills and movies. S\u0026amp;Q mode can also be selected, for fast access to slow-motion or quick-motion shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/115f22bdf269d49e29b6b9cd00bc437e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThe latest mode-specific menus and customisable Rear dial R\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s menus are specific to either stills or movies, and for easier navigation menus are configured to show three levels of hierarchy at once. Separate functions for stills and for movies can be assigned to various buttons and dials, including the new, freely customisable Rear dial R. With controls tailored to whichever shooting mode you are currently using, the flexible access provided by the Rear dial R contributes to greatly enhanced still and movie shooting efficiency.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/4b7de207e80b358c839a46a7d25d4793.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVari-angle LCD monitor for greater freedom when shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe large, side-opening 3.0-type 1.03-megadot touch-panel LCD monitor offers ample brightness for clear viewing in outdoor settings, and its 3:2 aspect ratio makes efficient use of the display area. The vari-angle mechanism allows flexible positioning and framing for handheld shots, gimbal-mounted or documentary-style self-shooting, or very low ground-level shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/9e5ec7ae4bc2bc206961e4373a69c065.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e3.68 megadot high-definition Quad-VGA OLED viewfinder\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s Quad-VGA OLED viewfinder provides roughly 1.6 times the resolution of the \u0026alpha;7 III viewfinder, with a 37.3\u0026deg; FOV and a 23mm high eyepoint. With high resolution, improved electronic viewfinder image quality, and fogging and dust resistance (including significantly improved internal fogging resistance relative to the \u0026alpha;7 III), it is designed for clear and comfortable viewing in a wide range of shooting environments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/fc79870f2dea03284ea87464313ee82a.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCommunication features for easy sharing and distribution\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV is equipped with robust wired and wireless communication features for more comfortable sharing and distribution. In-body wireless LAN uses a 5GHz band in addition to the 2.4GHz band, for fast data transfer. Background FTP transfer of files can be set to occur automatically while shooting continues, and a USB Type-C\u0026reg; connector supports fast SuperSpeed USB 10Gbps (USB 3.2 Gen 2) data transfer.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6f13b34b3c53213882ae8f1a4885a7db.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInstant real-time live streaming via USB connection\u003c\/strong\u003e\u003cbr \/\u003e\r\nLive streaming is as easy as connecting to a computer through a USB connection, and you can choose from four different output formats, including high-resolution 4K video. You can select whichever configuration is best for current network conditions and the devices used, and simultaneous internal recording is also available, giving you broad flexibility to cover a wide variety of needs.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/7dd4e2311dd7af1f2747d29b46e1f304.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh-capacity Z batteries and USB Power Delivery\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV relies on a high-capacity Z battery (NP-FZ100), along with external power options that include USB power supplies and AC adaptors. Battery drain can be minimised by adding a high-capacity mobile battery for outdoor shooting. A USB charger or mobile battery that supports USB PD can be connected to the camera\u0026#39;s USB Type-C\u0026reg; port, for extended recording.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/5d9b443f1b658efff68ad0dce945509c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHeat management\u003c\/strong\u003e\u003cbr \/\u003e\r\nTo allow extended continuous recording, efficient heat dissipation is provided by Sony\u0026#39;s proprietary \u0026Sigma; (sigma)-shaped thermal mounting. The mounting, which is also used on flagship models, is constructed from a graphite material with excellent thermal conduction properties. This structure allows the image sensor, a major source of heat inside the camera body, to move freely during image stabilisation while heat is efficiently dissipated.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/c8cf0634938e629d255031ce1411445e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDual media slots, with CFexpress Type A support\u003c\/strong\u003e\u003cbr \/\u003e\r\nDual media slots allow you to continue shooting even if one memory card fills up. One of the slots supports high-performance CFexpress Type A cards, and both slots support UHS-I and UHS-II SDXC\/SDHC cards. With their fast write speeds, CFexpress Type A cards are particularly suited to high-speed continuous still shooting as well as high-resolution, high-bitrate 4K movie recording.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/80fdfc189b505541cbc8bdc8a641cec0.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable, robust engineering\u003c\/strong\u003e\u003cbr \/\u003e\r\nWe have improved the dust and moisture resistance of the \u0026alpha;7 IV to provide outstanding reliability even in challenging outdoor shooting environments. Design refinements include more sealing at body seams and the battery compartment cover (compared to the \u0026alpha;7 III), a redesigned lens lock button, and extra cushioning around the mount. A lightweight, high-rigidity magnesium alloy used for the camera\u0026#39;s top cover, front cover, and internal frame provides excellent durability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/bdba1eb470f044433f511e577ba46ac6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConsideration for the environment and resource conservation\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026#39;s \u0026quot;Road to Zero\u0026quot; environmental plan was launched in 2010 with the ultimate goal of achieving a zero environmental footprint. Currently nearly all plastic packaging materials for the \u0026alpha;7 IV are recycled. Recyclable materials are also used for camera bodies whenever possible, reducing environmental burden without compromising functionality. While retaining state-of-the-art performance, we aim to further reduce energy and resource consumption to reduce the burden on the environment.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/31def129a74de6cbe2ef506a673dd2d6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImaging Edge Desktop\u0026trade; \/ Imaging Edge Mobile\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nExpand your creative horizons with Imaging Edge Desktop and Imaging Edge Mobile. The Imaging Edge Desktop PC application lets you control and monitor shoots directly from your PC screen, preview photos, and develop RAW\/HEIF data into high-quality photos for delivery. Imaging Edge Mobile applications use the Wi-Fi and Bluetooth\u0026reg; functionality of the \u0026alpha;7 IV to provide a wide variety of convenient shooting and sharing functions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m4\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585133994321,"sku":"ILCE7M4B.CEC","price":1899.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/3Fp6oiNkRJJ6VBKmY52MAIBtApJoBg2B.jpg?v=1776791261"},{"product_id":"fotoaparat-sony-a7-iv-obiektiv-sony-fe-28-70mm-f3-5-5-6-oss","title":"Sony a7 IV + FE 28-70mm f3.5-5.6 OSS","description":"\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/7129ba77b35f931b3056e36cbf6986dc.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNewly developed 33.0MP back-illuminated CMOS image sensor\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe full-frame Exmor R\u0026trade; CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording at up to 60p . The sensor also provides improved colour reproducibility, low-noise performance at all sensitivities, 15-stop dynamic range on stills, and increased AF precision and focal stability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/ab5e5cef2a0740d61cf2c97778d974df.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBIONZ XR\u0026trade; image processor for up to 8x processing speed\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe BIONZ XR engine, also used in the flagship \u0026alpha;1 and \u0026alpha;7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF, image recognition and image quality adjustment to minimise processing latency, for greatly increased movie and still processing power. User interface, network, and file management processing is distributed in order to deliver fast response regardless of real-time processing load.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/a6bb8ff9d86948b80d7ed47f6d47ff2e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful image rendering with low noise\u003c\/strong\u003e\u003cbr \/\u003e\r\nVisible benefits of the powerful new 33.0MP sensor and engine go beyond mere numbers. They include soft, natural-looking human skin textures, a stunning level of detail in landscapes and scenery, and better colour reproduction, with higher subjective resolution resulting from improved algorithms. The standard sensitivity range of ISO 100-51200 is expandable to ISO 50-204800 for stills and ISO 100-102400 for movies, with low-noise performance throughout.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/34242b00e6f726cbe3b6e66f3b2b7246.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSet the mood, in-camera, with Creative Look\u003c\/strong\u003e\u003cbr \/\u003e\r\nBroaden your creative palette with a selection of ten Creative Look presets. You can easily impart a particular mood in your still images, movies and live streaming, and all preset selections are available in-camera without post-editing, so you can share your vision immediately after shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/93dcefdcaa2de17227794ebdfc348c28.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e4K 60p recording, 4:2:2 10-bit recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p recording, and when recording 4K movies at 30p, full-frame 7K oversampling produces high-resolution, highly detailed 4K. 10-bit 4:2:2 video can be recorded internally, allowing fuller, more natural gradations and greater editing freedom. The XAVC HS\u0026trade; file format provides roughly twice the coding efficiency of MPEG-4 AVC\/H.264.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/1f05a064a1eaa8906ba8aef548c5c32c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmoother gradation rendering with 10-bit HEIF recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV offers HEIF (High Efficiency Image File) still-image encoding, in addition to conventional RAW and JPEG. Smooth 10-bit gradations provide more realistic reproduction of skies and portrait subjects, and the use of 10-bit depth minimises degradation of image quality when editing. HEIF still images recorded in HLG mode can be played back on a compatible BRAVIA 4K TV, via an HDMI connection, to display images with an extraordinarily wide dynamic range.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/bf4ea4ac44b74e0dfac446235d9ef57d.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBeautiful colour expression made simple, with S-Cinetone\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV supports S-Cinetone, based on expertise gained through development of the VENICE CineAlta camera. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6 and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin colour, plus soft colours and gorgeous highlights. Because it\u0026#39;s in-camera, it\u0026#39;s easy to create a more expressive look for your movie imagery without post-editing.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/2fbc004f1f47c0fc9932564c1777dc4a.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSoft Skin Effect for bright and beautiful skin appearance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe built-in Soft Skin Effect makes skin look more beautiful, softening wrinkles, blemishes and dull patches while preserving liveliness in eye and mouth areas. Complementing the capabilities of the full-frame sensor, this feature can add appeal to live-streamed sessions as well as enhancing still shots and movies. Four level settings are available , so you can adjust the degree of the effect as you wish.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/d79e56ce2863778f234d688de03391e2.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eS-Log for colour matching with professional video equipment\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV provides S-Log2 and S-Log3 gamma curves, with the latter allowing capture of 15+ stops of dynamic range. The S-Gamut3 and S-Gamut3.Cine colour gamut settings make it easy to match \u0026alpha;7 IV footage with footage from VENICE digital cinema cameras or Cinema Line cameras like the FX6 and FX3. The native sensitivity when shooting S-Log is ISO 800, and it can be lowered by as much as two stops (ISO 200-640) below the standard range to achieve extra low noise.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/b21845203d86cc052b8c43faa51fdad3.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOptical 5-axis in-body image stabilisation for 5.5-step compensation\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s high-precision stabilisation unit and gyro sensors work with stabilisation algorithms to achieve up to 5.5 steps of shutter-speed compensation, to maximise the performance of the camera\u0026#39;s 33.0MP sensor. This in-body stabilisation allows effective use with a wide range of lenses. The live monitor view shows the stabilised still image while the shutter button is half-pressed, an especially helpful feature when using a telephoto or macro lens, and it can be used in conjunction with the MF Assist and Focus Magnifier features.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/571853cfca2e8bbd0623c50f60bf46b2.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHand-held movie shooting with Active Mode\u003c\/strong\u003e\u003cbr \/\u003e\r\nActive Mode uses the camera\u0026#39;s stabilisation unit, gyro sensors and sophisticated algorithms for highly effective in-camera optical image stabilisation during movie shoots. The powerful processing engine precisely detects the required amount of compensation for smooth stabilisation in all formats, including 4K, without compromising the \u0026alpha;7 IV\u0026#39;s compact size and mobility. And, because the gyro data is also recorded alongside the video, even more effective post-production stabilisation can be applied for ultra smooth shots using Catalyst Browse\/Prepare software.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/1cef73b5f670c854804b514798519092.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBuffer memory supports continuous shooting and recording\u003c\/strong\u003e\u003cbr \/\u003e\r\nBoth the mechanical and electronic shutters allow continuous shooting at up to 10 fps with AF\/AE tracking. The latest powerful processing engine and increased buffer memory allow faster writing to memory cards, so you can shoot more than 800 uncompressed RAW+JPEG frames (more than 1600 altogether), or more than 1000 compressed RAW+JPEG frames (more than 2000 altogether, up to a full memory card). Increased processing power also allows you to change menu settings even while data is being written to the memory card.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6c63112529b5b1b471021ac2b4f48b44.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast Hybrid AF with improved speed, precision and tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nUsing a combination of phase-detection AF and contrast-detection AF, Fast Hybrid AF focuses precisely even on small subjects or on people posed in front of a nighttime background. A wide, dense AF area covers roughly 94% of the image area for both still and movie shooting with 759 phase-detection points, while the contrast-detection AF system uses 425 points. This vast collection of data is analysed in real time by the latest powerful processing engine to achieve the AF system\u0026#39;s impressive results.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/52092e3423b08dc87ba53d2e0abad04c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBird mode for Real-time Eye AF, now available in movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe Real-time Eye AF function is now capable of detecting the eyes of birds and tracking them in real time, for both still shots and movies. The BIONZ XR engine runs optimised AF and tracking algorithms to ensure uninterrupted tracking even for birds in flight, whose movement is hard to predict. Once you\u0026#39;ve selected a bird, the camera will automatically detect and precisely track that bird\u0026#39;s eye, whether the bird is perched or in flight.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/eba075185c86a65865eafd0c37ae2cda.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAI-based Real-time Eye AF and Real-time Tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe superior processing power of the BIONZ XR engine has led to improvements in both Real-time Eye AF and Real-time Tracking features. Improved face detection translates into 30% better eye-detection accuracy, while faster image processing yields higher accuracy when the subject is looking up, down, or sideways. Real-time Tracking allows you to select your subject and then leave tracking to the camera, relying on the latest subject recognition algorithm and high-speed analysis of spatial data by the processing engine.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/8d61b5658032b3154c52c15ffd3fc9b9.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF control through touch operation\u003c\/strong\u003e\u003cbr \/\u003e\r\nTouch Tracking lets you select a subject to track simply by touching the LCD screen, even while using the viewfinder, for more intuitive AF control for both still shots and movies. Easier focus operation is particularly helpful when you\u0026#39;re shooting movies alone or using a gimbal, allowing you to concentrate on composing your shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/5fb184442a72d53c4351ad37745a2b89.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF Assist for seamless transitions to manual focus\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe AF Assist function, inherited from the Cinema Line FX6, lets you seamlessly switch to and from manual focus during movie shoots. When this feature has been turned on, rotating the focus ring temporarily switches operation from autofocus to manual focus to allow you to deliberately shift your focus to a different subject.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/22e4eb5c767fb9d9531e7ecacc4b6009.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVisualise depth of field during movie shoots with Focus Map\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe new Focus Map overlays focus information onto a live real-time display to show which areas are in or out of focus. Being able to clearly visualise depth of field in this way makes it easier to quickly set up your ideal focus point and depth of field during rehearsal. As a result you can use the camera\u0026#39;s excellent video definition and fast lenses to create impressive shots with shallow depth of field.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6efc0e8bd78d5cad1426ddab528570e4.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBreathing Compensation for consistent angle of view when focusing\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor the first time in the \u0026alpha; series, the \u0026alpha;7 IV provides compensation for focus breathing. Focus breathing is any change in a lens\u0026#39;s angle of view that corresponds to changes in focus. Sony\u0026#39;s original Clear Image Zoom technology is used to automatically maintain a consistent angle of view, for more movie-like focus transitions. This feature can be used in conjunction with Active Mode image stabilisation to shoot stable, consistent imagery.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eStill\/Movie\/S\u0026amp;Q dial for quick access to hybrid capabilities\u003c\/strong\u003e\u003cbr \/\u003e\r\nBefitting the \u0026alpha;7 IV\u0026#39;s status as a true hybrid camera, it comes equipped with a dedicated Still\/Movie\/S\u0026amp;Q dial to instantly switch between movies and stills. The dial switches the menus, functions, and custom settings of various controls between still and movie mode, and settings such as aperture and shutter speed are also maintained separately for stills and movies. S\u0026amp;Q mode can also be selected, for fast access to slow-motion or quick-motion shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/115f22bdf269d49e29b6b9cd00bc437e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThe latest mode-specific menus and customisable Rear dial R\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s menus are specific to either stills or movies, and for easier navigation menus are configured to show three levels of hierarchy at once. Separate functions for stills and for movies can be assigned to various buttons and dials, including the new, freely customisable Rear dial R. With controls tailored to whichever shooting mode you are currently using, the flexible access provided by the Rear dial R contributes to greatly enhanced still and movie shooting efficiency.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/4b7de207e80b358c839a46a7d25d4793.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVari-angle LCD monitor for greater freedom when shooting\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe large, side-opening 3.0-type 1.03-megadot touch-panel LCD monitor offers ample brightness for clear viewing in outdoor settings, and its 3:2 aspect ratio makes efficient use of the display area. The vari-angle mechanism allows flexible positioning and framing for handheld shots, gimbal-mounted or documentary-style self-shooting, or very low ground-level shots.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/9e5ec7ae4bc2bc206961e4373a69c065.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003e3.68 megadot high-definition Quad-VGA OLED viewfinder\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV\u0026#39;s Quad-VGA OLED viewfinder provides roughly 1.6 times the resolution of the \u0026alpha;7 III viewfinder, with a 37.3\u0026deg; FOV and a 23mm high eyepoint. With high resolution, improved electronic viewfinder image quality, and fogging and dust resistance (including significantly improved internal fogging resistance relative to the \u0026alpha;7 III), it is designed for clear and comfortable viewing in a wide range of shooting environments.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/fc79870f2dea03284ea87464313ee82a.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCommunication features for easy sharing and distribution\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV is equipped with robust wired and wireless communication features for more comfortable sharing and distribution. In-body wireless LAN uses a 5GHz band in addition to the 2.4GHz band, for fast data transfer. Background FTP transfer of files can be set to occur automatically while shooting continues, and a USB Type-C\u0026reg; connector supports fast SuperSpeed USB 10Gbps (USB 3.2 Gen 2) data transfer.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/6f13b34b3c53213882ae8f1a4885a7db.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eInstant real-time live streaming via USB connection\u003c\/strong\u003e\u003cbr \/\u003e\r\nLive streaming is as easy as connecting to a computer through a USB connection, and you can choose from four different output formats, including high-resolution 4K video. You can select whichever configuration is best for current network conditions and the devices used, and simultaneous internal recording is also available, giving you broad flexibility to cover a wide variety of needs.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/7dd4e2311dd7af1f2747d29b46e1f304.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh-capacity Z batteries and USB Power Delivery\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe \u0026alpha;7 IV relies on a high-capacity Z battery (NP-FZ100), along with external power options that include USB power supplies and AC adaptors. Battery drain can be minimised by adding a high-capacity mobile battery for outdoor shooting. A USB charger or mobile battery that supports USB PD can be connected to the camera\u0026#39;s USB Type-C\u0026reg; port, for extended recording.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/5d9b443f1b658efff68ad0dce945509c.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHeat management\u003c\/strong\u003e\u003cbr \/\u003e\r\nTo allow extended continuous recording, efficient heat dissipation is provided by Sony\u0026#39;s proprietary \u0026Sigma; (sigma)-shaped thermal mounting. The mounting, which is also used on flagship models, is constructed from a graphite material with excellent thermal conduction properties. This structure allows the image sensor, a major source of heat inside the camera body, to move freely during image stabilisation while heat is efficiently dissipated.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/c8cf0634938e629d255031ce1411445e.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDual media slots, with CFexpress Type A support\u003c\/strong\u003e\u003cbr \/\u003e\r\nDual media slots allow you to continue shooting even if one memory card fills up. One of the slots supports high-performance CFexpress Type A cards, and both slots support UHS-I and UHS-II SDXC\/SDHC cards. With their fast write speeds, CFexpress Type A cards are particularly suited to high-speed continuous still shooting as well as high-resolution, high-bitrate 4K movie recording.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/80fdfc189b505541cbc8bdc8a641cec0.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable, robust engineering\u003c\/strong\u003e\u003cbr \/\u003e\r\nWe have improved the dust and moisture resistance of the \u0026alpha;7 IV to provide outstanding reliability even in challenging outdoor shooting environments. Design refinements include more sealing at body seams and the battery compartment cover (compared to the \u0026alpha;7 III), a redesigned lens lock button, and extra cushioning around the mount. A lightweight, high-rigidity magnesium alloy used for the camera\u0026#39;s top cover, front cover, and internal frame provides excellent durability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/bdba1eb470f044433f511e577ba46ac6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConsideration for the environment and resource conservation\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026#39;s \u0026quot;Road to Zero\u0026quot; environmental plan was launched in 2010 with the ultimate goal of achieving a zero environmental footprint. Currently nearly all plastic packaging materials for the \u0026alpha;7 IV are recycled. Recyclable materials are also used for camera bodies whenever possible, reducing environmental burden without compromising functionality. While retaining state-of-the-art performance, we aim to further reduce energy and resource consumption to reduce the burden on the environment.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/dynaphos.com\/static\/files\/images\/products\/1ASony\/A7M4\/31def129a74de6cbe2ef506a673dd2d6.jpg\" style=\"height:170px; width:378px\" \/\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImaging Edge Desktop\u0026trade; \/ Imaging Edge Mobile\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nExpand your creative horizons with Imaging Edge Desktop and Imaging Edge Mobile. The Imaging Edge Desktop PC application lets you control and monitor shoots directly from your PC screen, preview photos, and develop RAW\/HEIF data into high-quality photos for delivery. Imaging Edge Mobile applications use the Wi-Fi and Bluetooth\u0026reg; functionality of the \u0026alpha;7 IV to provide a wide variety of convenient shooting and sharing functions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/interchangeable-lens-cameras\/ilce-7m4\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eFull Specifications Link\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585134059857,"sku":"ILCE7M4KB.CEC","price":2099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/ACfitNg1o2KRRU32htTuKBABLnsHAZhf.jpg?v=1776791263"},{"product_id":"obiektiv-sony-fe-pz-16-35mm-f4-g","title":"Sony FE PZ 16-35mm f4 G","description":"\u003cp\u003e\u003cstrong\u003eUltralight, versatile wide-angle power zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026rsquo;s vast expertise brings you world\u0026rsquo;s lightest full-frame F4 wide-angle power-zoom lens, giving today\u0026rsquo;s content creators refined imagery, expression, and control. A new power zoom system in a compact lens is suitable for small crews or solo shooting. It is ideal for stills too, with beautiful G lensTM rendering and astonishing AF performance.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFull-frame 16-35mm F4 powered zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nAt only 353 g (12.5 oz) this is the world\u0026rsquo;s lightest full-frame F4 wide-angle power-zoom lens, yet it gives still shooters and movie content creators extraordinarily refined imagery, expression, and control. It features beautiful G LensTM rendering, amazing AF performance, and a new power zoom system using four XD Linear Motors in a compact lens.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh resolution in a compact lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo AA (advanced aspherical) elements, a standard aspherical element, and one ED aspherical element suppress distortion and aberration for excellent optical performance throughout the image area. Corner-to-corner image clarity and sharpness are outstanding.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAccurate colour \u0026amp; high contrast\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn advanced optical design that includes one Super ED (Extra-low Dispersion) glass element, and one ED glass element subdues chromatic aberration for crisp contrast throughout every image with minimal colour bleeding. Rendering is clear and natural with any subject and lighting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eStable movies with minimal breathing\u003c\/strong\u003e\u003cbr \/\u003e\r\nState-of-the-art lens technology reduces focus breathing and jarring angle of view shifts when focusing and zooming to facilitate high-quality movie recording and smooth, refined expression. The breathing compensation function provided in compatible \u0026alpha; series bodies is also supported\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRefined G Lens bokeh\u003c\/strong\u003e\u003cbr \/\u003e\r\nA 7-blade circular aperture and carefully designed spherical aberration work together to deliver smooth, deep full-frame bokeh that can add impressive atmosphere and visual impact.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe use of AA (advanced aspherical) elements in an advanced optical design results in excellent close-up performance throughout the lens\u0026rsquo;s zoom range. A minimum focusing distance of 0.24 m (0.79 ft) with 0.23x maximum magnification and constant length make this lens an excellent choice for table-top photography.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast, precise, quiet AF and tracking\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo XD (extreme dynamic) Linear Motors deliver high thrust for quick, quiet, low-vibration autofocus. Tenacious, reliable AF can smoothly track subjects when shooting high frame rate movies, and with a compatible body accurate focus is maintained while shooting stills continuously at up to 30 frames per second.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConsistent balance for easy handling\u003c\/strong\u003e\u003cbr \/\u003e\r\nThanks to refined internal focus and zoom mechanisms, the lens\u0026rsquo;s length remains constant while focusing and zooming for ideal balance and handling. Consistent balance makes this lens an ideal choice for gimbal-mounted movie shooting.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth, responsive power zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nA new zoom system powered by XD Linear Motors provides smooth control and immediate response. A continuously variable zoom lever makes it easy to execute smooth constant-speed zooms, and zoom can be remotely controlled while the camera is mounted on a gimbal.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSmooth remote power zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to the convenience of being able to use assignable buttons and controls on compatible bodies or a remote commander and accessory grips for convenient power zoom control, the Imaging Edge MobileTM application can be used to remotely control zoom while the camera is mounted on a gimbal\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eTotal creative control in a compact lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nAlthough this handy wide-angle zoom lens weighs just 353 g (12.5 oz), it does not compromise functionality or performance in any way. Creators will appreciate independent zoom, focus, and aperture rings that offer extensive artistic control, plus exceptionally smooth, versatile power zoom capability.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eVersatile zoom for stills too\u003c\/strong\u003e\u003cbr \/\u003e\r\nPrecisely controllable zoom is an advantage for stills as well as movies. The zoom ring allows quick, easy framing, and with compatible camera bodies the zoom ring direction can be customized to suit personal preference and shooting conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCustomisable focus hold button\u003c\/strong\u003e\u003cbr \/\u003e\r\nA customisable focus hold button is provided for easy access and convenient control. An alternative function can be assigned to the focus hold button from the body menus.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNatural, linear manual focus response\u003c\/strong\u003e\u003cbr \/\u003e\r\nLinear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually. Focus ring rotation translates directly to a corresponding change in focus, so control feels immediate and precise when shooting stills or movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAperture click and iris lock switches\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn aperture ring provides direct, intuitive control. The aperture ring click stops can be turned ON to provide tactile feedback when shooting stills, or OFF for smooth, silent control when shooting movies. There is also an iris lock switch that prevents the aperture ring from being accidentally moved between the [A] and F4 ~ F22 settings.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine front element coating\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe front lens element features a fluorine coating that repels water, oil, and other contaminants, while making it easier to wipe off any contaminants or fingerprints that do become attached to the lens surface.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDust and moisture resistant design\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE PZ 16-35mm F\/4 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003ca href=\"https:\/\/www.sony.co.uk\/electronics\/camera-lenses\/selp1635g\/specifications\"\u003e\u003cspan style=\"color:#ff0000\"\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585168400721,"sku":"SELP1635G.SYX","price":1529.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/Yf0jjCsF8zsOE9UI74fbO3swfcSGVU5k.jpg?v=1776797334"},{"product_id":"obiektiv-sony-fe-20-70mm-f4-g","title":"Sony FE 20-70mm f4 G","description":"\u003cp\u003e\u003cstrong\u003eFrom ultra-wide 20 mm to 70 mm\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith an unprecedented ultra-wide 20 mm to short-telephoto 70 mm zoom range, this versatile lens is an excellent choice for a wide range of movie and still subjects. The ultra-wide 20 mm end of the zoom range maintains a wide angle of view when shooting movies with a 16:9 or 2.35:1 aspect ratio that reduces view angle.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOutstanding G Lens image quality\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith two AA (advanced aspherical) elements, one aspherical element, three ED (Extra-low Dispersion) glass elements, and one ED aspherical element, this state-of-the-art lens design corrects both chromatic and spherical aberration for high optical performance right out to the image edges, from ultra-wide 20 mm to 70 mm.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nAA (advanced aspherical) elements help to achieve a minimum focus distance of 0.3 meters (wide) to 0.25 meters (telephoto) when using AF, and 0.25 throughout the zoom range when focusing manually. Maximum magnification is 0.39x for detailed close-ups. Close focus makes it easy to maneuver around small subjects to find the idea angle.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConstant F4 maximum aperture\u003c\/strong\u003e\u003cbr \/\u003e\r\nA constant F4 maximum aperture offers greater flexibility in choosing apertures at any focal length. The selected aperture remains constant throughout the zoom range. There is no need to use extreme ISO settings at the telephoto end of the range, and high shutter speeds can be used as needed to achieve the desired effect.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePeak AF performance for stills and movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo XD (extreme dynamic) Linear Motors achieve fast, quiet, smooth focus drive with up to 60% higher AF speed and up to two times better performance while\u0026nbsp;tracking for reliable, precise tracking. Moving subjects are reliably tracked when shooting continuous stills at up to 30 fps, and high-frame-rate movie capture is smooth.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, lightweight, mobile design\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis compact, lightweight lens combines state-of-the-art optical design with Sony\u0026rsquo;s high-thrust XD (extreme dynamic) Linear Motor technology. Used with a compact mirrorless body, it can deliver superb image quality in any situation at focal lengths from ultra-wide to short telephoto. A great choice for shooting with minimum gear.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eRefined movie imagery\u003c\/strong\u003e\u003cbr \/\u003e\r\nAdvanced technology reduces focus breathing as well as focus and axial shift when zooming so that distracting image shifts are minimised. XD Linear Motors and a newly developed aperture unit dramatically reduce noise and vibration when shooting movies. The breathing compensation function provided in compatible \u0026alpha; series bodies is also supported.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAperture ring with click ON\/OFF switch\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn independent aperture ring offers direct, intuitive aperture control. A click ON\/OFF switch allows the aperture click stops to be turned off when smooth, seamless operation is required.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eActive Mode supports ultra-wide images\u003c\/strong\u003e\u003cbr \/\u003e\r\nActive Mode image stabilisation in \u0026alpha; series cameras works effectively at the ultra-wide 20 mm end of the zoom range, providing excellent image stabilisation performance while maintaining a wide angle of view. This can be particularly useful for shooting smooth, stable handheld footage while walking.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFocus hold buttons and focus mode switch\u003c\/strong\u003e\u003cbr \/\u003e\r\nCustomisable focus hold buttons are provided in two locations for easy access and control. Other functions can be assigned to the focus hold button from the body menus to match shooting needs. A focus mode switch makes it possible to switch between autofocus and manual focus on the fly, to quickly adapt to changing shooting conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDust and moisture resistant design\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine front element coating\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe front lens element features a fluorine coating that repels fingerprints, dust, water, oil, and other contaminants, while making it easier to wipe off any contaminants that do become attached to the lens surface.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFE 20-70mm F4 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585236689233,"sku":"SEL2070G.SYX","price":1635.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/yTf6s8xdjSMD8TWOEEfugZ3CWMLBGZzv.jpg?v=1776797260"},{"product_id":"obiektiv-sony-fe-70-200mm-f4-macro-g-oss-ii","title":"Sony FE 70-200mm f4 Macro G OSS II","description":"\u003cp\u003e\u003cstrong\u003eVersatile 70-200 mm telephoto\/macro zoom\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn extremely useful telephoto zoom range of 70-200mm makes it easy to capture a range of distant subjects with outstanding clarity and contrast. The FE 70-200mm F4 Macro G OSS II is a great choice for movies as well as stills. Its constant F4 maximum aperture keeps exposure constant during zooms while recording movie footage.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eOutstanding quality at all focal lengths\u003c\/strong\u003e\u003cbr \/\u003e\r\nPrecision AA (advanced aspherical) and aspherical lens elements, three ED glass elements, and Super ED glass work together in an advanced optical design to deliver excellent corner-to-corner resolution and contrast throughout the 70-200mm telephoto zoom range. Image quality is uniformly superb at all focal lengths.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuperb sharpness and bokeh in one lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nState-of-the-art optics deliver stunning sharpness, clarity, color, and contrast, while exquisitely smooth full-frame bokeh is enhanced by a circular 9-blade aperture mechanism and carefully optimized spherical aberration. An ideally coordinated blend of resolution and bokeh contributes to deep, dimensional images.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eExcellent close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn innovative, superbly balanced optical design achieves half-macro capability throughout the lens\u0026rsquo;s 70-200 mm zoom range. Minimum focusing distance is 0.26 m at the wide end and 0.42 m at the telephoto end of the zoom range with a maximum magnification of 0.5x throughout for unprecedented handling and versatility when shooting stills or movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDesigned for refined movie imagery\u003c\/strong\u003e\u003cbr \/\u003e\r\nA number of this lens\u0026rsquo;s features are tailored to achieving more refined movie imagery. Linear Response MF ensures that the focus ring responds directly and linearly to subtle control when focusing manually, and advanced lens technology reduces focus breathing as well as focus and axial shift when zooming.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast, precise, quiet autofocus\u003c\/strong\u003e\u003cbr \/\u003e\r\nFour of Sony\u0026rsquo;s original high-thrust XD linear motors work in conjunction with precision floating focus groups to achieve extremely fast, accurate focus drive. Thrust efficiency has been dramatically improved, resulting in up to about a 20% increase in autofocus speed throughout the entire zoom range when shooting stills. Focus tracking continues uninterrupted even while zooming, ensuring that important moments of the action won\u0026rsquo;t be lost.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact, lightweight, and mobile\u003c\/strong\u003e\u003cbr \/\u003e\r\nThis innovative lens is 82.2 mm (3-1\/4 in.) in diameter by 149.0 mm (5-7\/8 in.) in length at the wide end of the zoom range and weighs 794 grams (28.1 oz.). An extending lens design was chosen to maximize portability, and a zoom lock switch is provided to prevent unwanted lens extension during transportation.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eNo-compromise teleconverter support\u003c\/strong\u003e\u003cbr \/\u003e\r\nUsed with the Sony\u0026#39;s 2.0x and 1.4x teleconverters, it increases maximum focal length to 400 mm and 280 mm respectively. Also, the 2.0x teleconverter make it possible to shoot life-size 1:1 macro at all focal lengths for new creative potential. Attached with the 1.4x teleconverter, it can shoot max. 0.7x macro at all focal lengths.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eConvenient creative control\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to 2-position AF\/MF and OSS ON\/OFF switches, 3-position switches are provided for focus range limit and image stabilization mode selection. A separate switch turns Full Time DMF OFF or ON so that manual focus can be instantly engaged by simply rotating the focus ring when shooting in the AF-C mode.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFluorine front element coating\u003c\/strong\u003e\u003cbr \/\u003e\r\nThe front lens element features a fluorine coating that repels fingerprints, dust, water, oil, and other contaminants, while making it easier to wipe off any contaminants that do become attached to the lens surface.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585316610385,"sku":"SEL70200G2.SYX","price":1736.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/xwYGuJndH4sTvVG5Z4FTIKOHcPV48CXi.jpg?v=1776797327"},{"product_id":"obiektiv-sony-fe-24-50mm-f2-8-g","title":"Sony FE 24-50mm f2.8 G","description":"\u003cp\u003e\u003cstrong\u003eA compact F2.8 zoom that is ready to go anywhere\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith a 24-50 mm range that is ideal for everyday shooting, this versatile zoom offers a large F2.8 maximum aperture and beautiful rendering at all focal lengths in a remarkably compact, lightweight design. With the innovative FE 24-50mm F2.8 G you get refined large-aperture imaging performance for both stills and movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuperb sharpness at any focal length\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn advanced optical design that includes four aspherical elements and two ED (Extra low Dispersion) elements delivers high resolution throughout the 24-50 mm zoom range. Flare, ghosting, and colour bleeding are effectively subdued for clear, detailed rendering.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDeep bokeh makes the subject stand out\u003c\/strong\u003e\u003cbr \/\u003e\r\nA maximum aperture that remains constant at F2.8 throughout the zoom range, state-of-the-art optical design, and an 11-blade circular aperture unit all work in harmony to deliver the smooth, deep bokeh that is a hallmark of Sony\u0026rsquo;s G Lens line-up. Exquisite bokeh brings subjects to the fore.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF that maximises body potential\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo specially optimised linear motors and a precision control system acquire focus on any subject with remarkable speed and accuracy. Tracking performance is excellent, easily keeping up with Sony\u0026#39;s advanced model \u0026alpha;9 III body at up to 120 fps. Precise, quiet focus is smoothly acquired and maintained even when shooting high frame rate 4K 120p or FHD 240p movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImpressive close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nPainstaking optical optimisation has achieved high close-up performance at all focal lengths. Maximum magnification is 0.3x (AF)\/0.33x (MF) with a minimum focus distance of 0.19 m (0.63 ft) (AF)\/0.18 m (0.59 ft) (MF) at the wide end of the range for superb close-up performance that, combined with compact size, makes this lens great for tabletop photography.\u003c\/p\u003e\r\n\r\n\u003cp\u003eA compact F2.8 zoom that goes anywhere\u003cbr \/\u003e\r\nEven though it boasts a high-performance optical design with four aspherical elements and a large F2.8 maximum aperture, this lens is only 74.8 mm (3 inch) in diameter by 92.3 mm in length (3-3\/4 inch). Selective use of engineering plastics enhances durability while reducing weight to just 440 grams (15.6 oz.) for agile mobility and minimum stress during long shooting sessions.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThree control rings in a compact lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor direct, intuitive creative control when shooting stills and movies, this lens features a full complement of three control rings: focus, zoom, and aperture. The aperture ring click stops can be turned on or off to match the shooting situation.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eF2.8 in a mobile zoom is great for movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nPrecise, quiet AF and an F2.8 aperture in a compact, lightweight zoom can be an advantage for movies. Minimal centre of gravity shift makes this lens a good choice for gimbal or drone mounting. Combined with in-body Active Mode stabilisation it can deliver stable handheld footage at wide angles while walking. Breathing compensation and metadata recording are supported.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eComprehensive control\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to three control rings the FE 24-50mm F2.8 G includes a customisable focus hold button and AF\/MF switch. Linear Response MF ensures immediate, intuitive manual focus control. Inner focus makes it easy to use rotatable 67 mm filters, such as variable ND types that are often used when shooting movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable in challenging conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design maximises reliability in challenging outdoor conditions, and the front element features a fluorine coating.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEnvironment friendly\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026#39;s \u0026quot;Road to Zero\u0026quot; project aims for a zero environmental footprint by 2050. The environmental footprint of this product has been minimised from development through supply chain, production, and packaging. We are also transitioning to non-plastic packaging materials. Plant-based non-woven fabrics are used for product bags.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFE 24-50mm F2.8 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585629806929,"sku":"SEL2450G.SYX","price":1325.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/PhzR802xkw7ZfFOHPBDkCnVG3MfaS6ZY.jpg?v=1776797271"},{"product_id":"obiektiv-sony-fe-16-25mm-f2-8-g","title":"Sony FE 16-25mm f2.8 G","description":"\u003cp\u003e\u003cstrong\u003eA small wide F2.8 zoom that goes anywhere\u003c\/strong\u003e\u003cbr \/\u003e\r\nWith a 16-25 mm range that is ideal for scenery, cityscapes, selfies, travel, and general snapshots, this versatile wide-angle zoom delivers beautiful G Lens rendering and bokeh at all focal lengths in a remarkably compact, lightweight design. You get refined large-aperture wide-angle imaging performance for both stills and movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSuperb sharpness at any focal length\u003c\/strong\u003e\u003cbr \/\u003e\r\nAn advanced optical design using three ED (Extra low Dispersion) glass elements plus four aspherical elements that include one ED Aspherical glass element delivers high resolution throughout the 16-25 mm zoom range in a remarkably compact lens. Flare, ghosting, and colour bleeding are effectively subdued for clear, detailed rendering.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eImpressive close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nMaximum magnification is 0.2x (AF)\/0.23x (MF) with a minimum focus distance of 0.18 m (0.59ft) (AF)\/0.17 m (0.56ft) (MF) at the 16 mm end of the range and 0.24 m (AF) (0.79ft)\/0.22 m (0.73ft) (MF) at the 25 mm end of the range for superb wide-angle close-up performance. Wide-angle coverage lets you shoot close while simultaneously capturing the subject\u0026#39;s surroundings.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAF that maximises body potential\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo specially optimised linear motors and a precision control system acquire focus on any subject with remarkable speed and accuracy. Tracking performance is excellent, easily keeping up even with the Sony\u0026#39;s advanced model \u0026alpha;9 III body at up to 120 fps. Precise, quiet focus is smoothly acquired and maintained even when shooting high frame rate 4K 120p or FHD 240p movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHigh optical performance in a compact lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nEven though it boasts an advanced optical design that includes four aspherical elements, one of which is ED Aspherical, this lens is only 74.8 mm in diameter by 91.4 mm in length (3 x 3-5\/8 inch). Engineering plastics enhance durability while reducing weight to just 409 grams\u0026nbsp; (14.5 oz), making this a low-stress F2.8 choice for long shooting sessions or low-light situations.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eDeep bokeh makes the subject stand out\u003c\/strong\u003e\u003cbr \/\u003e\r\nA maximum aperture that remains constant at F2.8 throughout the zoom range, state-of-the-art optical design, and an 11-blade aperture unit all work in harmony to deliver smooth, deep G Lens bokeh in a versatile wide-angle zoom lens. ED glass elements reduce colour bleeding for excellent contrast and clarity.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eMore versatile movie features\u003c\/strong\u003e\u003cbr \/\u003e\r\nMovie features provided by the latest \u0026alpha; bodies are fully supported. And combined with in-body Active Mode stabilisation\u003cbr \/\u003e\r\nit can deliver stable handheld footage at wide angles while walking around. It also supports body breathing compensation and metadata recording.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThree control rings in a compact lens\u003c\/strong\u003e\u003cbr \/\u003e\r\nFor direct, intuitive creative control when shooting stills and movies, this lens features a full complement of three control rings: focus, zoom, and aperture. The aperture ring click stops can be turned on or off to match the shooting situation.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eF2.8 in a mobile zoom is great for movies\u003c\/strong\u003e\u003cbr \/\u003e\r\nWide angles, F2.8 in an agile zoom that can be handheld, quiet AF, and reduced focus breathing make this lens great for movies. Minimal extension and centre of gravity shift make gimbal or drone mounting easy.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eComprehensive control\u003c\/strong\u003e\u003cbr \/\u003e\r\nIn addition to three control rings, the FE 16-25mm F2.8 G includes a customisable focus hold button and AF\/MF switch. Linear Response MF ensures immediate, intuitive manual focus control. Inner focus makes it easy to use rotatable 67 mm filters, such as variable ND types that are often used when shooting movies.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eReliable in challenging conditions\u003c\/strong\u003e\u003cbr \/\u003e\r\nA dust and moisture resistant design maximises reliability in challenging outdoor conditions, and the front element features a fluorine coating.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEnvironment friendly\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026#39;s \u0026quot;Road to Zero\u0026quot; project aims for a zero environmental footprint by 2050. The environmental footprint of this product has been minimised from development through supply chain, production, and packaging. We are also transitioning to non-plastic packaging materials. Plant-based non-woven fabrics are used for product bags.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eSony FE 16-25mm f2.8 G Compatibility\u003c\/strong\u003e\u003cbr \/\u003e\r\nE-mount Full Frame Cameras and E-mount APS-C cameras\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53585740955985,"sku":"SEL1625G.SYX","price":1429.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/MCoP53CkLgDTkkpNxjXCZwTmfZoIsW9D.jpg?v=1776797253"},{"product_id":"obiektiv-sony-fe-16mm-f1-8-g","title":"Sony FE 16mm f1.8 G","description":"\u003cp\u003e\u003cstrong\u003eOutstanding resolution in ultra-wide views\u003c\/strong\u003e\u003cbr \/\u003e\r\nTwo AA (Advanced Aspherical) lens minimise field curvature and astigmatism for stunning image-wide resolution at all apertures. One Super ED (Extra-low Dispersion) glass element and three ED elements suppress chromatic aberration, while an optimised coating minimises flare and ghosting. This is an ideal lens for creating spectacular wide-angle images.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eThe beauty of G Lens\u0026trade; bokeh at F1.8\u003c\/strong\u003e\u003cbr \/\u003e\r\nWhen beautiful bokeh is the goal, this G Lens really delivers with its large F1.8 maximum aperture, 11-blade circular aperture mechanism, and carefully controlled spherical aberration.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEye-opening close-up performance\u003c\/strong\u003e\u003cbr \/\u003e\r\nClose-up performance is excellent with a minimum focus distance of 0.15 m \/ 0.5 ft and maximum magnification of 0.25x when using AF (0.13 m \/ 0.43 ft, 0.30x for MF). 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Tracking easily keeps up with the 120 fps\u003cbr \/\u003e\r\nmaximum burst speed of the \u0026alpha;9 III, and continues uninterrupted even while zooming so important moments are not lost. A focus-range limiter (FULL \/ 10m-NEAR \/ \u0026infin;-8m) can be used to optimise operation for different subject distances. Focus breathing is suppressed for refined movie quality and quiet operation expands the gamut of possible applications.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eBuilt-in Optical SteadyShot\u0026trade;\u003c\/strong\u003e\u003cbr \/\u003e\r\nShooting handheld at super-telephoto focal lengths is made easier by the built-in Optical SteadyShot image stabilisation. MODE 2 is ideal for panned shots, while MODE 3 provides improved viewfinder stabilisation for easier framing of active subjects. 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Functions other than focus hold can be assigned to the buttons as needed.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eEnvironmentally conscious\u003c\/strong\u003e\u003cbr \/\u003e\r\nSony\u0026#39;s environmental plan \u0026ldquo;Road to Zero\u0026rdquo; aims for a zero environmental footprint by 2050. The environmental footprint of this product has been minimised from development through supply chain, production, and packaging. We are also transitioning to non-plastic packaging materials. 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Използването на медни проводници допринася за по-високи скорости на предаване и по-бързо преобразуване на AD, докато бързото изчитане от сензора позволява 10-битов 4:2:2 4K запис до 60p. Сензорът също така осигурява подобрена възпроизводимост на цветовете, ниско ниво на шум при всяка чувствителност, динамичен обхват от над 15 бленди при снимки и повишена прецизност на автофокуса и фокусната стабилност.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eПроцесор BIONZ Xr™ за до 8x скорост на обработка\u003c\/strong\u003e\u003cbr\u003eСистемата BIONZ XR, използвана също във флагманските модели α1 и α7S III, осигурява до 8x увеличение в скоростта на обработката. Системата концентрира обработката на AF в реално време, разпознаването на изображения и настройката на качеството на изображението, за да сведе до минимум забавянето на обработката, за значително увеличаване на обработваща мощност на видеата и снимките. Обработката на потребителския интерфейс, мрежата и управлението на файлове е разпределена с цел поддържане на бърза реакция независимо от натоварването при обработката в реално време.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eКрасиво рендиране на изображения с нисък шум\u003c\/strong\u003e\u003cbr\u003eВидимите ползи от мощния нов 33-мегапикселов сензор и система надминават простите цифри. Те включват меки, естествено изглеждащи текстури на човешка кожа, зашеметяващо ниво на детайлност в пейзажи и сцени и по-добро възпроизвеждане на цветовете с по-висока субективна разделителна способност в резултат на подобрените алгоритми. Стандартният диапазон на чувствителност на ISO 100-51200 е разширен до ISO 50-204800 за снимки и ISO 100-102400 за видеа с нисък шум през целия диапазон.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4K 60p запис, 4:2:2 10-битов запис\u003c\/strong\u003e\u003cbr\u003eα7 IV ви предоставя впечатляваща гама от опции за видеозапис. Пълно прочитане на пикселите без групиране позволява 4K 60p запис и когато се записват 4K видеа при 30p, пълноформатно 7K презапасяване създава високодетайлно 4K с висока резолюция. 10-битово 4:2:2 видео може да бъде записано вътрешно, което позволява по-пълни, по-естествени градации и по-голяма свобода на редактиране. Файловият формат XAVC HS™ осигурява приблизително двойна ефективност на кодиране от MPEG-4 AVC\/H.264.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eЗадайте настроението с вградения Creative Look\u003c\/strong\u003e\u003cbr\u003eРазширете вашата творческа палитра с избор от десет предварително зададени настройки Creative Look. Можете лесно да придадете определено настроение на вашите снимки, видеа и поточно предаване на живо, а всички предварително зададени селекции са достъпни във фотоапарата без последващо редактиране, така че можете да споделите визията си веднага след заснемането.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eРендиране с по-плавна градация с 10-битов HEIF запис\u003c\/strong\u003e\u003cbr\u003eα7 IV предлага HEIF (High Efficiency Image File) кодиране на снимки в допълнение към конвенционалните RAW и JPEG. Плавните 10-битови градации осигуряват по-реалистично възпроизвеждане на небето и портретни обекти, а използването на 10-битова дълбочина минимизира влошаването на качеството на изображението при редактиране. HEIF изображения, записани в HLG режим, може да се възпроизвеждат на съвместим BRAVIA 4K TV чрез HDMI връзка за показване на изображения с изключително широк динамичен обхват.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eЕфект \"Гладка кожа\" за светъл и красив вид на кожата\u003c\/strong\u003e\u003cbr\u003eВграденият ефект \"Гладка кожа\" прави кожата по-красива, омекотява бръчките, петната и тъмните участъци, като същевременно запазва жизнеността в зоните около очите и устата. Допълвайки възможностите на пълноформатния сензор, тази функция може да добави привлекателност към сесии с поточно предаване, както и да подобри снимки и видеа. Налични са четири настройки на нивото, така че можете да регулирате степента на ефекта по желания начин.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eПрекрасната цветна изразителност вече е лесна, с S-Cinetone™\u003c\/strong\u003e\u003cbr\u003eα7 IV поддържа S-Cinetone, базиран на експертен опит, придобит чрез разработването на фотоапарата VENICE CineAlta. Този вид е отговорен за красивите тонове на кожата, с които са прочути камерите Cinema Line, като FX9, FX6 и FX3. Той осигурява естествени средни тонове за здрав цвят на кожата, плюс меки цветове и превъзходни осветени части. Тъй като е вграден във фотоапарата, е лесно да създадете по-изразителен вид на вашите видео изображения без последваща редакция.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eS-Log за цветово съотнасяне с професионално видео оборудване\u003c\/strong\u003e\u003cbr\u003eα7 IV осигурява S-Log2 и S-Log3 криви на гамата, като последната позволява динамичен обхват от над 15 спирания. С настройките на цветовите гами S-Gamut3 и S-Gamut3.Cine е лесно да се съотнасят кадри с α7 IV с кадри от цифровите кинокамери VENICE или камерите Cinema Line, като FX6 и FX3. Основната чувствителност при снимане със S-Log е ISO 800 и тя може да бъде намалена до две бленди (ISO 200 – 640) под стандартния обхват за достигане до още по-нисък шум.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eБуферната памет поддържа серийно заснемане и запис\u003c\/strong\u003e\u003cbr\u003eКакто механичните, така и електронните затвори позволяват серийно заснемане със скорост до 10 fps с AF\/AE проследяване. Най-новият мощен процесор и увеличената буферна памет позволяват по-бързо записване на карти с памет, така че можете да заснемете повече от 800 некомпресирани RAW + JPEG кадри (общо повече от 1600) или повече от 1000 компресирани RAW + JPEG кадри (общо повече от 2000, до пълна карта с памет). Повишената обработваща мощност също ви позволява да променяте настройките на менюто дори когато данните се записват на картата с памет.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5-осова вградена стабилизация за 5,5-стъпкова компенсация\u003c\/strong\u003e\u003cbr\u003eСтабилизаторът и жиросензорите на α7 IV работят с алгоритми за стабилизиране, за да постигнат до 5,5 стъпкова скоростна компенсация на затвора, за да се увеличи максималната производителност на 33,0-мегапикселовия сензор на фотоапарата. Тази вградена стабилизация позволява ефективно използване с широка гама от обективи. Изгледът на проследяването на живо показва стабилизираната снимка, докато бутонът на затвора е наполовина натиснат, което е особено полезна функция при използване на обектив за телефотография или макрообектив и може да се използва заедно с функцията за MF асистент и увеличителя за ръчния фокус.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eЗаснемане на видео от ръка с активен режим\u003c\/strong\u003e\u003cbr\u003eАктивният режим използва блока за стабилизиране на фотоапарата, жиро сензорите и сложните алгоритми за високоефективна, вградена оптична стабилизация на изображението по време на заснемане на видео. Мощният процесор прецизно открива необходимото количество компенсация за плавна стабилизация във всички формати, включително 4K, без да се компрометират компактният размер и мобилността на α7 IV. И тъй като данните за жироскопа също се записват заедно с видеото, постпродукционно може да се приложи още по-ефективна стабилизация за ултра гладки снимки чрез софтуера Catalyst Browse\/Prepare\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eБърз хибриден AF с подобрена скорост, прецизност и проследяване\u003c\/strong\u003e\u003cbr\u003eИзползвайки комбинация от AF с фазово засичане и AF със засичане на контраст, бързият хибриден AF се фокусира прецизно дори върху малки обекти или върху хора пред нощен фон. Широката и плътна AF зона покрива грубо към 94% от областта на снимката за снимки и видео със 759 точки с фазово засичане, докато AF системата със засичане на контраст използва 425 точки. Тази огромна колекция от данни се анализира в реално време от най-новия мощен процесор за постигане на впечатляващите резултати от системата за AF.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eРежим за птици за автофокус по око в реално време, вече наличен във филмите\u003c\/strong\u003e\u003cbr\u003eАвтофокусът по око в реално време вече е в състояние да открива очите на птиците и да ги проследява в реално време както за снимки, така и за видео. Системата BIONZ XR работи с оптимизирани алгоритми за AF и проследяване, за да осигури непрекъснато проследяване дори за птици в полет, чието движение е трудно да се предвиди. След като изберете птица, фотоапаратът автоматично ще открие и прецизно ще проследи птичия поглед, независимо дали птицата е кацнала, или е в полет.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eБазиран на AI автофокус по око в реално време и проследяване в реално време\u003c\/strong\u003e\u003cbr\u003eПървокласната обработваща мощност на системата BIONZ XR доведе до подобрения във функциите за автофокус по око в реално време и проследяването в реално време. Подобреното разпознаване на лица вече е с 30% по-добра точност на разпознаване на очите, докато по-бързата обработка на изображението осигурява по-висока точност, когато обектът гледа нагоре, надолу или настрани. Проследяването в реално време ви позволява да изберете обекта си и след това да оставите проследяването на фотоапарата, разчитайки на най-новия алгоритъм за разпознаване на обект и високоскоростен анализ на пространствени данни от процесора.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eКонтрол на AF чрез сензорни операции\u003c\/strong\u003e\u003cbr\u003eПроследяването с докосване ви позволява да изберете обект за проследяване, като просто докоснете LCD екрана, дори когато използвате визьора, за по-интуитивен контрол на AF както за снимки, така и за видеа. По-лесното фокусиране е особено полезно, когато снимате видео сами или използвате стабилизатор, което ви позволява да се концентрирате върху композицията на вашите снимки.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAF асистент за безпроблемни преходи към ръчен фокус\u003c\/strong\u003e\u003cbr\u003eФункцията за AF асистент, наследена от Cinema Line FX6, ви позволява безпроблемно да превключвате към и от ръчен фокус по време на заснемане на видео. Когато тази функция е включена, завъртането на пръстена за фокусиране временно превключва операцията от автофокус към ръчен фокус, за да ви позволи умишлено да изместите фокуса си към друг обект.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eВизуализирайте дълбочината на рязкост по време на заснемане на видео с Focus Map\u003c\/strong\u003e\u003cbr\u003eНовата Focus Map наслагва информация за фокусиране върху дисплей на живо, за да покаже кои области са във или извън фокуса. Възможността за ясно визуализиране на дълбочината на рязкост по този начин улеснява бързото настройване на идеалната точка на фокусиране и дълбочината на рязкост по време на репетиция. В резултат на това можете да използвате отличната видео яснота на фотоапарата и бързите обективи, за да създадете впечатляващи снимки с плитка дълбочина на рязкост.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eФункция за компенсация на дишането за постоянен зрителен ъгъл при фокусиране\u003c\/strong\u003e\u003cbr\u003eЗа първи път в серията α – α7 IV осигурява компенсация за \"фокусното дишане\". \"Фокусното дишане\" е всяка една промяна в зрителния ъгъл на обектива, който съответства на промените във фокуса. Clear Image Zoom, оригиналната технология на Sony, се използва за автоматично поддържане на постоянен зрителен ъгъл, за повече преходи на фокуса като във филмите. Тази функция може да се използва заедно със стабилизация на изображението в активен режим за заснемане на стабилни, последователни изображения.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eПръстен Still\/Movie\/S\u0026amp;Q за бърз достъп до хибридни възможности\u003c\/strong\u003e\u003cbr\u003eПодобаващо на статута на α7 IV като истински хибриден фотоапарат, той е оборудван със специален пръстен Still\/Movie\/S\u0026amp;Q за незабавно превключване между видеа и снимки. Пръстенът превключва менютата, функциите и персонализираните настройки на различни контроли между режим за снимки и видео, а определени настройки, като например за блендата и скоростта на затвора, също се поддържат отделно за снимки и видеа. Режим S\u0026amp;Q също може да бъде избран, за бърз достъп до заснемане със забавен или бърз каданс.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eНай-новите менюта, специфични за режима, и персонализируем заден пръстен R\u003c\/strong\u003e\u003cbr\u003eМенютата на α7 IV са специфични за снимки или видеа, а за по-лесна навигация са конфигурирани менюта, които показват три нива на йерархията наведнъж. Отделни функции за снимки и за видео могат да бъдат зададени на различни бутони и пръстени, включително новия, свободно персонализируем заден пръстен R. С контроли, специално пригодени към режима на заснемане, който използвате в момента, гъвкавият достъп, осигурен от задния пръстен R, допринася значително за подобрената ефективност при заснемане на снимки и видеа.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLCD монитор с променящ се ъгъл за повече свобода при снимане\u003c\/strong\u003e\u003cbr\u003eГолемият, странично отварящ се LCD монитор, тип 3.0, с 1,03-megadot сензорен панел предлага предостатъчно яркост за ясно гледане при настройки за открито, а пропорцията му 3:2 използва по ефективен начин зоната на дисплея. Механизмът с променлив ъгъл позволява гъвкаво позициониране и кадриране за ръчни снимки, монтиран на стабилизатор или самостоятелно заснемане в документален стил или снимки на много ниско ниво до земята.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eВизьор Quad-VGA OLED с 3,68 megadot с висока разделителна способност\u003c\/strong\u003e\u003cbr\u003eВизьорът Quad-VGA OLED на α7 IV осигурява приблизително 1,6 пъти по-добра разделителната способност от визьора на α7 III, с 37,3° FOV и 23 мм допустимо разстояние от окото (eyepoint). С висока разделителна способност, подобрено качество на изображението на електронния визьор и устойчивост на замъгляване и прах (включително значително подобрена вътрешна устойчивост на замъгляването спрямо α7 III) той е проектиран за ясно и удобно гледане в широк диапазон от среди за снимане.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eКомуникационни функции за лесно споделяне и разпространение\u003c\/strong\u003e\u003cbr\u003eα7 IV е оборудван със здрави кабелни и безжични комуникационни функции за по-удобно споделяне и разпространение. Вграденият безжичен LAN използва 5 GHz лента в допълнение към 2,4 GHz лента за бърз пренос на данни. Фоновият FTP пренос на файлове може да бъде зададен на автоматичен режим по време на снимките и USB Type-C® конекторът поддържа бърз SuperSpeed USB 10 Gbps (USB 3.2 Gen 2) пренос на данни.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eНезабавно поточно предаване на живо чрез USB връзка\u003c\/strong\u003e\u003cbr\u003eПоточното предаване на живо е толкова лесно, колкото свързването към компютър чрез USB връзка, можете и да избирате от четири различни изходни формата, включително 4K видео с висока разделителна способност. Можете да изберете най-добрата конфигурация за текущите мрежови условия и използваните устройства, като едновременно с това е наличен и вътрешен запис, което ви дава голяма гъвкавост за покриване на голямо разнообразие от нужди.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eБатерии Z с висок капацитет и USB Power Delivery\u003c\/strong\u003e\u003cbr\u003eα7 IV разчита на батерията с голям капацитет Z (NP-FZ100) заедно с опции за външно електрозахранване, което включва USB захранване и AC адаптери. Източването на батерията може да бъде сведено до минимум чрез добавяне на преносима батерия с голям капацитет за снимане на открито. USB зарядно устройство или преносима батерия, която поддържа USB PD, може да бъде свързана с USB Type-C® порта на фотоапарата за продължителен запис.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eУправление на топлината\u003c\/strong\u003e\u003cbr\u003eЗа да се даде възможност за продължителен непрекъснат запис, специално разработеният термичен монтажен механизъм със Σ (sigma) форма на Sony осигурява ефективно разсейване на топлината. Монтажният механизъм, който се използва и при флагмански модели, е изработен от графитен материал с отлични топлопроводими свойства. Тази структура позволява на сензора, основен източник на топлина вътре в корпуса на фотоапарата, да се движи свободно по време на стабилизацията на изображението, докато топлината се разсейва ефективно.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eДва слота за носители с поддръжка на CFexpress Type A\u003c\/strong\u003e\u003cbr\u003eДва слота за носители ви позволяват да продължите да снимате дори при запълване на карта с памет. Един от слотовете поддържа високопроизводителни CFexpress Type A карти , като и двата слота поддържат UHS-I и UHS-II SDXC\/SDHC карти. Със своите високи скорости на записа картите CFexpress Type A са особено подходящи за високоскоростно непрекъснато заснемане, както и за запис на 4K видео с висока разделителна способност с висока побитова скорост.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eНадеждно, солидно инженерство\u003c\/strong\u003e\u003cbr\u003eПодобрихме устойчивостта на вода и прах на α7 IV, за да осигурим изключителна надеждност дори при предизвикателни среди на открито. Усъвършенстванията в дизайна включват повече уплътняване на сглобките на корпуса и капака на отделението за батерията (в сравнение с α7 III), преработен бутон за заключване на обектива и допълнително омекотяване около байонета. Лека, но изключително твърда магнезиева сплав, използвана за горния капак, предния капак и вътрешната рамка на фотоапарата осигурява отлична издръжливост.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eСъображения за опазване на околната среда и рационално използване на ресурсите\u003c\/strong\u003e\u003cbr\u003eПланът \"Road to Zero\" на Sony за околната среда стартира през 2010 г., като крайната цел е постигане на нулев екологичен отпечатък. Понастоящем почти всички пластмасови опаковъчни материали за α7 IV се рециклират. Рециклируемите материали също се използват за корпусите на фотоапаратите, когато е възможно, намалявайки ефекта върху околната среда, без да се компрометира функционалността. Като запазваме възможно най-модерната производителност, ние се стремим да намалим допълнително потреблението на енергия и ресурси, за да намалим ефекта върху околната среда.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eImaging Edge Desktop™\/Imaging Edge Mobile™\u003c\/strong\u003e\u003cbr\u003eРазширете творческия си хоризонт с Imaging Edge Desktop и Imaging Edge Mobile. Приложението за персонален компютър Imaging Edge Desktop ви позволява да управлявате и наблюдавате директно от екрана на своя настолен компютър, да преглеждате снимки и преработвате RAW\/HEIF данни във висококачествени снимки. Приложенията Imaging Edge Mobile използват Wi-Fi и Bluetooth® функционалността α7 IV, за да предоставят широко разнообразие от удобни функции за снимане и споделяне.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53643587780945,"sku":"ILCE7M4MB.CEC","price":2099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/9686\/2033\/files\/1769427790_1947060.jpg?v=1782901263"}],"url":"https:\/\/dynaphos.com\/en\/collections\/%d1%84%d0%be%d1%82%d0%be%d0%b0%d0%bf%d0%b0%d1%80%d0%b0%d1%82%d0%b8-sony-a7-iii-%d0%b8-a7-iv-%d0%b8%d0%b7%d0%b1%d1%80%d0%b0%d0%bd-%d0%be%d0%b1%d0%b5%d0%ba%d1%82%d0%b8%d0%b2-sony-g-%d0%bd%d0%b0-%d0%bf%d0%be%d0%bb%d0%be%d0%b2%d0%b8%d0%bd-%d1%86%d0%b5%d0%bd%d0%b0.oembed?page=2","provider":"Dynaphos","version":"1.0","type":"link"}